BMW 2006 Annual Report Download - page 151

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11
The BMW Group
Anticipating the future – sustainably. Just as the BMW Group knows what it
does best in terms of its products, the Company also knows what it stands for:
profitable growth and the long-term increase in the Company’s value. Achieve-
ments
merely serve as the point of departure for further improvements. This
conviction, combined with the wish to achieve the very best, moves and drives
not only the more than 106,000 employees of the BMW Group worldwide. It
also shapes corporate culture and determines all processes in the Company.
More than 1.3 million customers placed their trust in the BMW Group last year.
Thus, they have once again made the Company the most successful premium
manufacturer in the automobile industry worldwide. The BMW Group aims to
justify this trust in the future, too. Therefore it will continue to offer its customers
individual mobility with technically superior and emotionally appealing automo-
biles
and motorcycles as well as attractive financial services – and will do so as
an
independent company that shapes its future on its own.