Anthem Blue Cross 2001 Annual Report Download - page 17

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“I believe in this
company and
in the goals which
we are all trying
to achieve. I’m
extremely proud
to be an Anthem
associate. I’m a
Registered Nurse
and work in an area where I can see
first-hand each and every day what a
difference we are making in the lives of
the members we serve.”
Susan Alcoke, R.N.
Manager, Utilization Management
Mason, Ohio
Improving the health of our communities
Anthems legacy is firmly rooted in the Blue Cross and
Blue Shield tradition, and carries with it a commitment
to customers and to the communities we serve.
In 2001, Anthem and its foundations made
donations of almost $5 million. Combined with
thousands of volunteer hours, Anthem and its
associates made a difference for hundreds of charitable
and civic efforts in communities large and small
throughout our eight states.
Anthem and its associates generously
donated $2.8 million to United Way organizations
throughout our service area, an increase of 24 percent
over last year. Anthem was one of only 136 companies
nationwide named to United Way of America’s
National Corporate Leadership Program.
Our community involvement focused
corporate contributions and associate volunteerism
on the specific needs of our local communities.
Anthem East focused on “Healthy
Communities,” regionally supporting the research
efforts of several national organizations. Financial
and volunteer support were also provided to locally
based programs such as the Connecticut Food
Bank, the Maine Coalition for Safe Kids and New
Hampshire Public Televisions Speaking of Womens
Health conference. Our community efforts in
Connecticut earned Anthem Blue Cross and Blue
Shield the “Corporate Citizen of the Year” award
from Business New Haven magazine.
In Indiana and Kentucky, Anthem Blue Cross
and Blue Shield joined local organizations to provide
more than 5,000 immunizations and give more than
3,100 children a better chance to stay healthy. In Ohio,
both the American Cancer Society and the American
Diabetes Association honored Anthem for its financial
and volunteer contributions. Anthem also sponsored a
series of forums for decision-makers on significant
issues in the health care marketplace.
Our “Shining Smiles” initiative, funded
by the Anthem Blue Cross and Blue Shield
Foundation, once again sent its mobile dental clinic
into communities throughout Colorado and Nevada,
providing treatment and preventive dental care to
thousands of children who might otherwise not obtain
it. And in 2001, the American Association of Health
Plans honored the “Shining Smiles” program with
its community leadership award.
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