Kia 2012 Annual Report Download - page 106

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We take extra care with each revision of the
Soul because it defines what we have achieved
as a design-centered company. The latest Soul
features the addition of ambient touches to
its signature look and luxurious convenience
features, such as a button-start smart key and
electronic mirrors to expand Soul’s commercial
appeal.
 
Innovation, a sporty stance, and style with
confident individuality are the characteristics
of Optima, a Kia’s most popular sedan. A
passionate mid-size car that loves the road,
Optima is grandiose when you want it to be,
but sporty and fun when you feel like dressing
down.
Sorento is built for urban living but created
by designers who have drawn on their deep-
seated understanding of off-road driving. While
it features a dynamic design that enhances city
life, the all-new Sorento is a robust, masculine
and capable off-road vehicle. Its modern design,
comfort factor and sophisticated feel on the
road encourage you to look beyond traditional
capabilities.
 
The Cerato (Forte) Koup is a sporty two-door
differentiated from its sister sedan in terms
of its dynamic and sporty looks, optimal size
befitting a coupe bodystyle, top-notch engine
performance and safety, and numerous cutting-
edge convenience features. A sense of beauty
and speed come together based on the concept
of ‘simplicity of the straight line’.
Stylish, durable, sophisticated. The Carnival cuts
a classy figure as the only MPV that truly finds
the right mix between luxury and convenience
– and it’s also a pure joy to drive. Kia innovation
brings you the modern fusion of a high-end
sedan and multi-purpose utility vehicle.

The Kia Quoris is a premium RWD luxury sedan with state-of-the-art features that enhance
overall product quality. A sense of ‘modern classic’ dignity has been added while maintaining
Kia’s young and dynamic design identity. Innovative side mirror puddle lamps illuminate the
ground for better visibility when approaching and exiting the vehicle at night while convenient
door handle pocket lights aid vehicle access in the dark It offers a comfortable and pleasant
ride, while touting a thrilling maximum output of 334 ps and the maximum torque of 40.3 kg·m
thanks to the V6 3.8 GDI Engine and 8-speed automatic transmission.

The new Cerato is a next-generation compact
sedan with diverse cutting-edge features
complementing its sophisticated and dynamic
design. Redefining the very best in automobile
design, its bold, coupé-like proportions and
eye catching lines and curves exude brisk
acceleration and effortless fluidity of motion.
With its beautiful exterior styling, the new
Cerato features superb performance and power
along with a smooth and stable ride as well as
uncompromised safety.

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