Hertz 2008 Annual Report Download - page 2

Download and view the complete annual report

Please find page 2 of the 2008 Hertz annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 252

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132
  • 133
  • 134
  • 135
  • 136
  • 137
  • 138
  • 139
  • 140
  • 141
  • 142
  • 143
  • 144
  • 145
  • 146
  • 147
  • 148
  • 149
  • 150
  • 151
  • 152
  • 153
  • 154
  • 155
  • 156
  • 157
  • 158
  • 159
  • 160
  • 161
  • 162
  • 163
  • 164
  • 165
  • 166
  • 167
  • 168
  • 169
  • 170
  • 171
  • 172
  • 173
  • 174
  • 175
  • 176
  • 177
  • 178
  • 179
  • 180
  • 181
  • 182
  • 183
  • 184
  • 185
  • 186
  • 187
  • 188
  • 189
  • 190
  • 191
  • 192
  • 193
  • 194
  • 195
  • 196
  • 197
  • 198
  • 199
  • 200
  • 201
  • 202
  • 203
  • 204
  • 205
  • 206
  • 207
  • 208
  • 209
  • 210
  • 211
  • 212
  • 213
  • 214
  • 215
  • 216
  • 217
  • 218
  • 219
  • 220
  • 221
  • 222
  • 223
  • 224
  • 225
  • 226
  • 227
  • 228
  • 229
  • 230
  • 231
  • 232
  • 233
  • 234
  • 235
  • 236
  • 237
  • 238
  • 239
  • 240
  • 241
  • 242
  • 243
  • 244
  • 245
  • 246
  • 247
  • 248
  • 249
  • 250
  • 251
  • 252

$0
$2,000
$4,000
$6,000
$8,000
$10,000
$0.0
$0.3
$0.6
$0.9
$1.2
$1.5
$0
$160
$320
$480
$640
$800
$0
$200
$400
$600
$800
$1000
2006 2007 2008 2006 2007 2008
2006 2007 2008
2006 2007 2008
$8,058 $8,686 $8,525
$0.92
$1.26
$0.42
$593.1
$847.8
$553.9
$237.2
$660.7
$486.7
Worldwide Revenue
(in millions)
Adjusted Pre-Tax Income*
(in millions)
Total Net Cash Flow*
(in millions)
Adjusted Diluted EPS*
Due to the worldwide economic crisis in the last half of 2008, Hertz experienced the most
difficult operating conditions in its 90 year history, with significantly deteriorating demand,
pricing and residual sales in all of its businesses precipitating revenue and profit contrac-
tion. Nevertheless, the Company achieved overall profitability for the full year, generated
strong fourth quarter cash flow and maintained solid liquidity. The introduction of
cost-saving and service-enhancing innovations, combined with a comprehensive, global
efficiency focus since 2007, enabled Hertz to outperform the competition and set the stage
for accelerated, profitable growth when economic conditions improve.
* Indicates a Non-GAAP measurement presented and reconciled within the section of the Annual
Report to Stockholders entitled "Definitions and Non-GAAP Reconciliations," which follows our
Annual Report on Form 10-K.
Front Cover: A limited edition Corvette ZHZ.
One of the many exciting cars that can be
reserved in the Hertz Fun Collection.