Audi 2015 Annual Report Download - page 7
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07
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INNOVATIVE BY TRADITION.
Surrounded by automotive legends, Audi Board Member for Finance
and Organization Axel Strotbek and Dr. Elgar Fleisch, Professor
of Technology and Information Management, discuss what change
through digitalization means for Audi.
PAGE >> 058
HIKES PEAK.
In the test laboratories of Audi Quality Assurance, limits are
explored under extreme conditions. A conversation between
Sylvia Droll, Head of Materials Engineering in Quality Assurance,
and ultrarunner Anne-Marie Flammersfeld.
PAGE >> 064
SHANG-HYBRID.
What do the Audi Q7 e-tron 2.0 TFSI quattro and the second-tallest building
in the world have in common ? They both share the vision of sustainability
and eciency – without sacrifice or compromise. On location in the mega
metropolis Shanghai.
PAGE >> 074
FIT FOR THE PREMIUM LEAGUE.
Staying focused on the finishing line, maintaining a high
level of performance and getting there ahead of the rest.
On the way to series production, Audi Procurement needs
strong partners who meet premium standards.
PAGE >> 070
WELCOME TO AUDI MÉXICO !
San José Chiapa in Mexico. Beginning in 2016, this is where the new
Audi Q5 will be built in one of the most modern automobile plants in
North America. By superbly qualified employees. For the whole world.
PAGE >> 080
EFFICIENCY VERSUS EXCITEMENT.
Aerodynamics versus aesthetics. Revolution versus evolution.
The Audi e-tron quattro concept reconciles what may
sound as dierent as black and white – all with the goal of
electric mobility.
PAGE >> 086
FUEL FOR THOUGHT.
Sun, wind, water and CO2 are ingredients for synthetic fuels
which could change the world. So how does this work ? A visit to
the scientists and inventors behind Audi e-fuels who, by joining
forces with Audi, want to bring the energy revolution into the tank.
PAGE >> 092