Qantas 2008 Annual Report Download - page 22

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20 Qantas Annual Report 2008
Jetstar
The Jetstar airline brands continued their solid
growth, domestically and across South East
Asia, in 2008.
Capacity continued to increase with Jetstar now offering upwards
of 1,700 weekly services to over 40 destinations.
Jetstar continued to drive efficiencies with innovative offerings such
as reduced fares for passengers travelling without checked baggage.
Jetstar is now a pan-Asian brand, with new operations evolving in
high growth Asian markets.
Jetstar established a hub in Darwin in September 2008 to provide
better access to Jetstar’s growing networks in Singapore and
Vietnam. Jetstar will base three aircraft in Darwin by mid 2009.
Low Fares
Jetstar strengthened its position as Australia’s low fares airline
with significant promotions throughout the year, including:
10,000 one way fares for one dollar;
5,000 one way fares for one cent; and
5,000 one way fares for five cents.
Other significant low fares campaigns included Take a Friend for
$4 on a range of domestic and international services to celebrate
Jetstar’s fourth birthday in May 2008.
International
Jetstar is the world’s largest value-based long-haul carrier and
the fastest-growing airline flying to and from Australia, having
doubled its international operating capacity over the last financial
year. Jetstar operates a fleet of six two-class A330s to destinations
in Asia and to Hawaii while short-haul international services operate
from Australia to Christchurch in New Zealand and to Singapore
from Darwin.
Flights from Darwin to Ho Chi Minh City commenced in September
2008. From October 2008, Jetstar will base A320 aircraft in Perth for
direct services to Denpasar and Jakarta.
Jetstar also announced its entry to the Tokyo market from December
2008, flying to Narita from the Gold Coast and Cairns, following the
exit of Qantas from the Cairns-Tokyo route. From December 2008,
Jetstar will operate the majority of Qantas Group services between
Japan and Australia, with 19 weekly services.
As part of a range of schedule changes in response to high fuel
prices, Jetstar announced in June 2008 the withdrawal of its Sydney-
Kuala Lumpur services from September 2008, and that Sydney-
Ho Chi Minh City services would operate via Darwin using A320
aircraft from September 2008.
The addition of the B787 Dreamliner to Jetstar’s fleet in late 2009
will open up significant long-haul expansion opportunities. Jetstar
will be the first Australian airline to take delivery of the new B787.
Domestic
Jetstars services now represent 16 per cent of the Australian
domestic market.
Jetstar operates over 1,100 domestic flights each week to 20
Australian destinations, operating a fleet of 28 A320 aircraft
and two A321 aircraft.
In response to record fuel prices, Jetstar ceased flying Sydney-
Whitsunday Coast, Adelaide-Sunshine Coast, and Brisbane-
Hobart in July 2008 and reduced some Adelaide, Avalon and
Cairns services.
Jetstar remains the largest carrier into the Gold Coast, with more
than 140 return services each week, including up to 10 Sydney-
Gold Coast services per day.
1,700 1,700
Jetstar capacity continued to increase
with upwards of 1,700 weekly
services to over 40 destinations.
Jetstar
For personal use only