LG 2004 Annual Report Download - page 16

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Business Review
Mobile Communications Digital Appliance
Overview
Our Mobile Communications Division provides total information and
communications solutions. We are rapidly emerging as a leader in the third
generation handsets and systems following our successful breakthroughs in the
CDMA and GSM handset markets. LG Electronics will continue to lead in the global
market through active marketing approaches, state-of-the-art handset
development, and win-win partnerships with local telecommunications operators.
-
Main Products
CDMA handsets, GSM handsets, 3rd generation (WCDMA) handsets,
wireless/wireline telecommunications systems, PBX, and Key Phones.
-
Business Results in 2004
In 2004 we achieved KRW 9.5 trillion in total sales, and an operating income of KRW
636.2 billion. Total sales and operating income increased 55% and 99% respectively
over the figures for the previous year. Due to the large increase in mobile phone sales
in North America and Europe, sales revenue of mobile handsets stood at KRW 8.4
trillion, up 61%. Our mobile phone sales have sustained a growth rate of greater
than 45% for five years in a row.
Overview
Our Digital Appliance Division creates innovative products that improve
people's daily lives in countries around the globe. We are quickly rising to
become a top force in the world market by expanding the reach of our
premium home appliances. These include residential air-conditioners,
microwave ovens, vacuum cleaners, side-by-side refrigerators, and drum
washing machines.
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Main Products
Air-Conditioners, Air Cleaners, Microwave Ovens, Vacuum Cleaner, Refrigerator,
Washing Machines, Dish Washers, Compressors, Motors, and Magnetrons.
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Business Results in 2004
Due to a strengthening export volume we achieved KRW 6.2 trillion in total sales, an
increase of 10% over the previous year. Our residential air-conditioners have
maintained its global the No.1 market share for five consecutive years. Furthermore,
our microwave ovens and washing machines have become top products in the
marketplace, positioning us for further growth.
55% 10%
Growth Growth