Holiday Inn 2008 Annual Report Download - page 17

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BUSINESS REVIEW
Business review 15
Hotels Rooms
Change Change
At 31 December 2008 over 2007 2008 over 2007
Analysed by brand
InterContinental 64 220,836 824
Crowne Plaza 89 17 20,729 3,403
Holiday Inn 332 (3) 53,039 197
Holiday Inn Express 186 421,564 2,184
Staybridge Suites 22272 272
Hotel Indigo 1164 64
Other 11203 203
Total 675 24 116,707 7,147
Analysed by ownership type
Owned and leased 4(1) 1,446 (228)
Managed 179 841,185 2,112
Franchised 492 17 74,076 5,263
Total 675 24 116,707 7,147
During 2008, EMEA hotel and room count increased by 24 hotels
(7,147 rooms) to 675 hotels (116,707 rooms). The net room growth
included the opening of 10,118 rooms (62 hotels), up 27% on 2007
resulting from hotels entering the system after the high signing
levels in 2006 and 2007, and the removal of 38 hotels (2,971 rooms),
including the removal of a portfolio of franchised Holiday Inn
Express hotels in the UK. System growth was led by openings in the
UK of 21 hotels (2,460 rooms). Further significant growth occurred
in the Middle East, with 11 hotel openings (2,767 rooms), compared
to four hotel openings (1,013 rooms) in 2007. Holiday Inn Express
was the largest contributor of room openings, adding over 36%
of the region’s total. Two new brands were introduced to the region
during the year with the opening of Staybridge Suites hotels in
Liverpool and Cairo and the Hotel Indigo London Paddington which
opened in December 2008.
EMEA hotel and room count
EMEA pipeline
Hotels Rooms
Change Change
At 31 December 2008 over 2007 2008 over 2007
Analysed by brand
InterContinental 28 47,062 1,102
Crowne Plaza 25 –7,287 989
Holiday Inn 50 (1) 10,204 658
Holiday Inn Express 57 (19) 7,790 (1,976)
Staybridge Suites 12 21,431 202
Other 1–90 –
Total 173 (14) 33,864 975
Analysed by ownership type
Managed 83 13 19,596 4,393
Franchised 90 (27) 14,268 (3,418)
Total 173 (14) 33,864 975
The pipeline in EMEA decreased by 14 hotels, but increased by
975 rooms, to 173 hotels (33,864 rooms). The growth included
13,348 room signings, with continued strong demand for IHG
brands in the Middle East, which accounted for 43% of the region’s
room signings. Across the region, all brands recorded positive
signing levels, with demand particularly focused in the midscale
sector which represented 46% of room signings. The demand for
the extended stay brand, Staybridge Suites, continued with signings
in line with 2007, reflecting confidence from our owners in the
extended stay model imported from the Americas region.