GameStop 2005 Annual Report Download - page 7

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What started as a newsletter in 1991 has become
the 38th largest U.S. consumer publication based on
circulation size.
Our well-established gaming magazine, Game Informer, continues to be a phenom-
enal asset. While editorially it provides some of the most trusted news and reviews
in the industry, its impact on the business goes signi cantly beyond the trading area
of our stores as it gives us an additional channel to build relationships with new and
existing customers. And with a paid circulation that is 233% larger than its closest
competitor, Game Informer is a signi cant competitive asset.
game informer magazine