Audi 2014 Annual Report Download - page 142

BASIS OF THE AUDI GROUP
STRUCTURE
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STRUCTURE
/ COMPANY
The parent company of the Audi Group is AUDI AG, which is
one of the world’s leading manufacturers of premium automo-
biles under the Audi brand. Its business activities mainly
encompass the development, production and sale of cars,
along with the task of managing the Audi Group.
In addition to AUDI AG, the Audi Group comprises all compa-
nies or units in which AUDI AG holds a direct or indirect in-
terest, or over which it exercises direct or indirect influence.
The Audi Group is a decentralized organization, with the
individual subsidiaries conducting their business activities
independently.
For detailed particulars of the Group companies,
please refer to the statement of interests pursuant to
Sections 285 and 313 of the German Commercial
Code (HGB), which can be accessed online and is
permanently available at www.audi.com/subsidiaries.
The Management Reports of the Audi Group and AUDI AG are
combined in this report.
The Audi Group delivered a total of 1,933,517 (1,751,007) cars
to customers in the past fiscal year. The core brand Audi
increased its volume of deliveries by 10.5 percent to a new
record of 1,741,129 (1,575,480) vehicles. Manifested by the
brand values sportiness, progressiveness and sophistication,
the brand with the Four Rings represents “Vorsprung durch
Technik.” This is expressed by such attributes as unmistakable
design, innovative technologies and high quality standards.
The Lamborghini brand increased its deliveries to 2,530 (2,121)
supercars in the past fiscal year. The high-performance models
of the traditional Italian brand are the embodiment of extreme
driving dynamics, unique design, lightweight construction as
well as high-caliber materials and build quality.
Total deliveries for the year under review also include 189,858
(173,406) cars of other Volkswagen Group brands.
The Ducati brand delivered 45,117 (44,287) motorcycles in
the past fiscal year. These motorcycles are renowned above all
for their sports appeal, design, lightweight construction and
powerful engines.
Deliveries of the Audi Group by segment and brand
2014 2013
Audi brand 1,741,129 1,575,480
Lamborghini brand 2,530 2,121
Other Volkswagen
Group brands 189,858 173,406
Automotive segment 1,933,517 1,751,007
Ducati brand 45,117 44,287
Motorcycles segment 45,117 44,287
BASIS OF THE AUDI GROUP
The Audi Group, comprising the two brands Audi and Lamborghini, is one of
the world’s leading carmakers in the premium and supercar segment. Since
2012 the product range of the Audi Group has also featured motorcycles
built by the traditional Italian brand Ducati.