Singapore Airlines 2009 Annual Report Download - page 28

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26
SILKAIR
Amid the slowdown of the
global economy and increasing
competition on some of its routes,
SilkAir turned in a commendable
performance for the fi nancial year
in review. The airline boosted
capacity by 0.4% and in October
2008, added Kuala Lumpur to its
network of regional destinations.
SilkAir also started operating twice
weekly charters to Dili, Timor
Leste in August 2008. However,
the airline suspended fl ights to
Kaohsiung, Taiwan in February
2009 due to weak demand.
SilkAir closed the year with profi t
attributable to equity holders
of $30.9 million. Despite the
and service excellence continues
to garner international recognition.
It was voted ‘Best Regional Airline’
for the ninth time in the 19th TTG
Asia Travel Awards 2008. SilkAir
also received the top award in the
‘Foreign Route’ airline category
in Condé Nast Traveler’s Annual
Readers’ Choice Awards 2008, for
the second time.
In conjunction with its 20th
anniversary celebrations in
February 2009, SilkAir offi cially
adopted Friends-International,
a Phnom Penh-based Non-
Governmental Organisation which
focuses on reducing the number
of street children across Asia and
beyond, as its charity for the next
three years.
economic situation, SilkAir
recorded a passenger load
factor of 72.5%, while achieving
respectable growth in yield.
SilkAir carried almost 2 million
passengers during the year,
up 7.7% from the previous
nancial year.
In keeping with its policy to
maintain a young and modern
eet, SilkAir received two new
Airbus A320s during the year in
review. Equipped with a new cabin
design in a warm and welcoming
colour scheme, the aircraft features
comfortable and luxuriously
wide leather-upholstered seats in
Business Class and ergonomically-
designed seats in Economy Class.
The airline’s dedication to product
OPERATING REVIEW