Singapore Airlines 2009 Annual Report Download - page 13

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11
The Airline marks the one year
anniversary of commercial A380
services. More than 700,000
customers were carried since
Singapore Airlines became the
rst carrier to fl y the aircraft.
Network adjustments are
made to rationalise capacity
with demand.
Preferred Seat Selection option
is offered to Economy Class
customers, who can now
guarantee themselves a seat
with greater legroom.
NOVEMBER
The Group records a net profi t
attributable to equity holders of
$682 million during the fi rst half
of fi nancial year 2008-09.
Fuel surcharges are applied
differently according to class
of travel, with Economy Class
customers paying the least.
DECEMBER
As capacity on the Singapore
– Kuala Lumpur route is
opened, Singapore Airlines
and SilkAir operate four daily
ights each to the Malaysian
capital. Together with code-
share partner Malaysia Airlines,
customers enjoy 15 daily fl ights
on the route.
The Airline launches services
to Riyadh, fl ying four times
a week to the Saudi Arabian
capital via Dubai.
2009
JANUARY
The Airline announces Paris
as its fourth A380 destination.
Daily fl ights are to start in
June 2009.
• The rst of 19 new Airbus
A330-300 aircraft is delivered.
The aircraft is to replace the
B777-200 utilised on medium-
haul routes. The new aircraft
has a two-class confi guration,
seating 30 customers in
Business Class and 255 in
Economy Class.
Capacity for the Northern
Winter period is reduced to
meet weakening demand.
FEBRUARY
The Group earns a net profi t
attributable to equity holders
of $337 million for the third
quarter of fi nancial year
2008-09.
Service to Amritsar is withdrawn.
MARCH
An 11% reduction in overall
capacity, starting from April
2009, is announced. The
Airline engages the three staff
unions in discussions on ways
to best mitigate the impact of
the global downturn.
The Airline carries its one
millionth A380 customer.
SIA Holidays is launched
in cooperation with the
Singapore Tourism Board and
the Civil Aviation Authority
of Singapore. The global
campaign aims to attract
visitors to Singapore.
Master of Wine, Jeannie
Cho Lee, joins the Airline’s
panel of wine consultants.
The Airline launches fl ights
between Singapore and
Kuwait, via Abu Dhabi.