Singapore Airlines 2009 Annual Report Download - page 12

10
SIGNIFICANT EVENTS
JUNE
• The Group turns in a profi t
attributable to equity holders
of $359 million in the fi rst
quarter of fi nancial year
2008-09.
• Male cabin crew get a new
look, thanks to a new uniform
designed by French designer
Christophe Gailbert.
• A fi fth A380 and 18th Boeing
777-300ER aircraft join
the fl eet.
• An agreement to enhance
cooperation and develop
routes between Saudi Arabia
and Singapore is signed with
Saudi Arabian Airlines.
JULY
• Five Boeing 777s are sold to
Pembroke Group Limited, and
leased back to the Airline.
• A380 service on the
Singapore-London route is
increased from daily to 11
times per week.
AUGUST
• The Airline operates daily
A380 services to the 2008
Olympic host city Beijing for a
week leading up to the Games.
KrisWorld offers key highlights
of the Olympic Games on all
fl ights over the duration of
the competition.
• The Airline operates its 1000th
A380 commercial fl ight.
• Renowned movie critic Leonard
Maltin comes on board as
a reviewer for KrisWorld
Entertainment Guide.
• All-Business Class service on the
A340-500 aircraft starts on the
Singapore-Los Angeles route.
• The Airline becomes the fi rst
carrier in Changi Airport to
offer Automated Document
Check – a facility which quickly
processes all visa and travel
requirements without the need
for manual verifi cation.
• The Airline and the Indonesian
Ministry of Culture and Tourism
sign a Memorandum of
Understanding to boost tourist
arrivals to Indonesia.
SEPTEMBER
• A second daily service is
launched on the Singapore-Delhi
route, increasing the weekly
frequency of fl ights between
both cities from nine to 14.
• The Airline takes delivery of its
sixth A380 aircraft, and starts
a second daily superjumbo
service to and from London.
OCTOBER
• Frequency of services to
Istanbul via Dubai increases
from four to six times a week.
2008
APRIL
• The Airline increases
capacity on Asian and South
West Pacifi c routes.
• Enhancements are made to the
Airline’s KrisWorld eX2 system,
providing customers with more
PC applications and games;
Opera is added as a new
entertainment category.
• The Airline takes delivery of its
fourth Airbus A380 aircraft.
MAY
• The Airline launches the
world’s fi rst all-Business Class
service on the transpacifi c. The
Singapore-New York service is
operated by Airbus A340-500
aircraft, confi gured with 100
of the Airline’s award-winning
Business Class seats. The
re-fi tted aircraft is also the
fi rst in the world to offer
iPod and iPhone connectivity
through KrisWorld.
• Tokyo becomes the Airline’s
third A380 destination after
Sydney and London.
• The Airline successfully
implements e-ticketing with
all interline partners,
becoming one of the fi rst
carriers to achieve 100%
interline e-ticketing.