Entergy 2012 Annual Report Download - page 13

history. In 2012, Entergy Corporation was recognized by
Site Selection magazine as one of the top 10 utilities in North
America for its work to support economic development.
We also strengthen our communities by engaging with key
stakeholder groups through partnerships, participation in
community organizations and events, social media, direct
mail and other vehicles. Innovative educational technology
and community initiatives in Claiborne County, home to
our Grand Gulf Nuclear Station, are examples of Entergy’s
engagement efforts. The Mississippi Association of Partners in
Education recognized these efforts in 2012 with its Governor’s
Award of Distinction. We also continued our efforts to engage
stakeholders on behalf of our low-income customers, advocating
for increased funding for the federal Low Income Home
Energy Assistance program and hosting low-income summits
to share insights and best practices on addressing poverty.
Finally, we strengthen our communities through strategic
giving, philanthropy and volunteerism. In 2012, Entergy and
the Entergy Charitable Foundation gave more than $16 million
in grants to nonprofits and organizations whose missions align
with our strategic priorities. Education, poverty reduction,
environmental programs and workforce development/diversity
initiatives are among our strategic giving priorities. In 2013,
Entergy also created a $5 million endowment to honor retiring
Chairman and CEO J. Wayne Leonard and continue his work
on climate change, poverty and social justice issues.
PROTECTING OUR WORLD
We strive to be one of the cleanest power generators in America
and inspire others to preserve and protect the environment.
Environmental excellence is vital to all stakeholders and a
key component of operational excellence. It helps us manage
our operating costs, comply with regulations and ensure
public health and safety. For more than 11 years, Entergy
has aggressively addressed the business risk posed by climate
change. We have developed an emissions baseline for our
business, achieved voluntary targets and funded research into
and deployment of adaptation measures.
Much of our utility infrastructure and customer base, and
corporate headquarters are on the U.S. Gulf Coast, a region
facing serious environmental challenges. Coastal Louisiana
suffers one of the fastest rates of wetland loss in the world.
Superstorm Sandy’s landfall in October devastated many
communities along the Atlantic Coast, illustrating the
environmental risks and vulnerabilities of the entire Eastern
Seaboard. Mitigating environmental risks is an imperative
for our communities, our utilities and Entergy Corporation.
Our comprehensive environmental strategy includes the
following: 1) continuously reduce Entergy’s environmental
footprint, 2) assess and implement adaptation measures
to mitigate physical risks to our operating area posed by
climate change, 3) proactively manage emerging compliance
areas, 4) deploy energy-efficient technologies and enhance
transmission and distribution networks to assist customers
in reducing energy use and cost, 5) advance Entergy’s utility
portfolio transformation to accelerate cleaner generation
and 6) engage employees and other stakeholders to advance
Entergy’s vision for corporate sustainability and environmental
stewardship. Work continued in each of the six areas in 2012.
Key performance measures for the year will be reported in our
2012 Sustainability Report, which will be issued later in 2013.
Entergy’s Business Model
Develop well-informed views on
material issues using external expertise:
n Supply/demand
n Commodity prices
n Environmental and other regulation
and legislation
n Capital and credit markets
BUSINESS MODEL
Our business model is based on dynamic views that change as market conditions evolve. This enables Entergy to be proactive in
shaping plans to achieve its strategy, which focuses on creating value through operational excellence and portfolio management.
Our Value Proposition:
Creating sustainable value
for our stakeholders
Operational Excellence
Portfolio Management
Transitions | Entergy Corporation and Subsidiaries 2012
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