Avon 2011 Annual Report Download - page 95

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Depreciation and Amortization
2011 2010 2009
Latin America $ 72.3 $ 53.9 $ 53.2
North America 60.9 51.7 43.2
Central & Eastern Europe 25.8 19.9 19.8
Western Europe, Middle East & Africa 34.5 32.2 28.0
Asia Pacific 18.6 16.5 14.4
Total from operations 212.1 174.2 158.6
Global and other 27.5 20.6 16.7
Total depreciation and amortization $ 239.6 $194.8 $175.3
Total Revenue by Major Country
2011 2010 2009
Brazil $ 2,316.3 $ 2,182.8 $ 1,817.1
U.S. 1,748.9 1,847.6 1,895.1
All other 7,226.4 6,832.4 6,493.0
Total $11,291.6 $10,862.8 $10,205.2
A major country is defined as one with total revenues greater than 10% of consolidated total revenues.
Long-Lived Assets by Major Country
2011 2010 2009
U.S. $1,088.7 $1,297.8 $ 582.0
Brazil 418.8 450.2 331.4
All other 1,322.0 1,307.5 1,042.4
Total $2,829.5 $3,055.5 $1,955.8
A major country is defined as one with long-lived assets greater than 10% of consolidated long-lived assets. Long-lived assets primarily
include property, plant and equipment and intangible assets. The U.S. and Brazil’s long-lived assets consist primarily of property, plant and
equipment related to manufacturing and distribution facilities.
Revenue by Product Category
2011 2010 2009
Beauty(1) $ 8,067.8 $ 7,671.3 $ 7,251.3
Fashion(2) 1,995.5 2,016.5 1,820.3
Home(3) 1,048.7 1,043.5 1,013.2
Net sales 11,112.0 10,731.3 10,084.8
Other revenue(4) 179.6 131.5 120.4
Total revenue $11,291.6 $10,862.8 $10,205.2
(1) Beauty includes color cosmetics, fragrances, skin care and personal care.
(2) Fashion includes fashion jewelry, watches, apparel, footwear, accessories, and children’s products.
(3) Home includes gift and decorative products, housewares, entertainment and leisure products and nutritional products.
(4) Other revenue primarily includes shipping and handling and order processing fees billed to Representatives.
Sales from Health and Wellness products and mark. are included among these categories based on product type.
A V O N 2011 F-35