Royal Caribbean Cruise Lines 2009 Annual Report Download - page 23

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We have one Oasis-class ship on order for Royal Caribbean International. This ship is being built in Finland by STX Finland
Cruise Oy (formerly Aker Yards Oy). We have three Solstice-class ships on order for Celebrity Cruises. These ships are being built in
Germany by Meyer Werft GmbH. The expected dates these ships will enter service and their planned number of berths are as follows:
Seasonality
Our revenues are seasonal based on the demand for cruises. Demand is strongest for cruises during the Northern Hemisphere’s
summer months and holidays.
Passengers and Capacity
Selected statistical information is shown in the following table (see Terminology and Non-GAAP Financial Measures under
Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations, for definitions). (Amounts include
Pullmantur effective January 1, 2007):
Cruise Pricing
Our cruise ticket prices include accommodations and a wide variety of activities and amenities, including meals and
entertainment. Prices vary depending on the destination, cruise length, stateroom category selected and the time of year the cruise
takes place. Although we grant credit terms to certain travel agencies and tour operators outside of the United States, our payment
terms generally require an upfront deposit to confirm a reservation with the balance due prior to the sailing. During the selling period
of a cruise, we continually monitor and adjust our cruise ticket prices for available passenger staterooms based on demand, with the
objective of maximizing net yields. Historically, we have opened cruises for sale at least one year in advance and often as much as
two years in advance. Additionally, we offer air transportation as a service for guests that elect to utilize our transportation program.
Our air transportation program is available from major cities in the United States and Canada, and from select cities in Europe, mainly
in the United Kingdom. Prices vary by gateway and destination. Generally, air tickets are sold to guests at prices close to cost.
Passenger ticket revenues accounted for 71.4%, 72.4% and 72.0% of total revenues in 2009, 2008 and 2007, respectively.
13
Shi
p
Expected to Enter
Service
Approximate
Berths
Royal Caribbean International:
Oasis-class:
Allure o
f
the Seas
4th Quarter 2010
5,400
Celebrity Cruises:
Solstice-class:
Celebrit
y
Ecli
p
se
2nd Quarter 2010
2,850
Celebrit
y
Silhouette
3rd Quarter 2011
2,850
Unnamed
4th Quarter 2012
2,850
Total Berths
13,950
Year Ended December 31,
2009 2008 2007 2006 2005
Passengers Carried
3,970,278
4,017,554
3,905,384
3,600,807
3,476,287
Passenger Cruise Days
28,503,046 27,657,578 26,594,515
23,849,606
23,178,560
Available Passenger Cruise Days (APCD)
27,821,224
26,463,637
25,155,768
22,392,478
21,733,724
Occupancy
102.5%
104.5%
105.7%
106.5%
106.6%