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17
KONICA MINOLTA, INC. Annual Report 2014
ReviewofOperations฀/Strategy
Business Technologies Business (Office Field)
Unit shipment trends and forecasts in the office A3 MFP market
(Calendar years)
(Thousands of units)
141312 161511 141312 161511 141312 161511 141312 161511
(%)
0
20
40
60
80
0
400
800
1200
1600
77%
75%
73%
80%
78%
70%
47%
44%
42%
50%
48%
0%
64%
61%
58%
69%
67%
56%
24%
22%
20%
26%
25%
17%
Color B/W Color ratio
Japan U.S. Europe Emerging markets
Source: Konica Minolta estimate
Konica Minolta share of A3 office color MFPs
0%
10%
20%
30%
0%
10%
20%
30%
0%
10%
20%
30%
40%
0%
10%
20%
30%
19% 20% 21% 33% 30%
24%
18% 19% 18%
7% 7% 7%
201320122011
201320122011
201320122011
(Calendar years)
201320122011
(Calendar years)
(Calendar years)
Japan Europe
ChinaU.S.
(Calendar years)
Source: Konica Minolta estimate
KM Company A Company B Company C Company D Company E
3. Segment Growth Potential
Capture a large share of the market for mainstay A3 office color
MFPs1 in Europe and the United States, where growth is expected
1. MFP (Multi-Functional Peripherals): Units that support a wide variety of functions, such as copying, printing, scanning, and facsimile