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33
Restaurant Data
The following table sets forth, for each of the past three years, the number of “Effective Restaurants” in the Applebee’s and
IHOP systems and information regarding the percentage change in sales at those restaurants compared to the same periods in the
prior two years. Sales at restaurants that are owned by franchisees and area licensees are not attributable to the Company. However,
we believe that presentation of this information is useful in analyzing our revenues because franchisees and area licensees pay us
royalties and advertising fees that are generally based on a percentage of their sales, and, where applicable, rental payments under
leases that partially may be based on a percentage of their sales. Management also uses this information to make decisions about
future plans for the development of additional restaurants as well as evaluation of current operations.
Year Ended December 31,
2014 2013 2012
Applebee's Restaurant Data
Effective Restaurants:(a)
Franchise......................................................................................................... 1,986 1,996 1,894
Company......................................................................................................... 23 23 123
Total ........................................................................................................... 2,009 2,019 2,017
System-wide:(b)
Domestic sales percentage change(c)............................................................... 1.3% 0.3 % 1.7 %
Domestic same-restaurant sales percentage change(d) .................................... 1.1% (0.3)% 1.2 %
Franchise:(b)(e)
Domestic sales percentage change(c)............................................................... 1.4% 5.7 % 8.1 %
Domestic same-restaurant sales percentage change(d) .................................... 1.1% (0.3)% 1.3 %
Domestic average weekly unit sales (in thousands) ....................................... $ 47.4 $ 46.5 $ 46.6
Year Ended December 31,
2014 2013 2012
IHOP Restaurant Data
Effective Restaurants:(a)
Franchise......................................................................................................... 1,454 1,414 1,379
Area license .................................................................................................... 167 167 165
Company......................................................................................................... 11 12 15
Total 1,632 1,593 1,559
System-wide:(b)
Sales percentage change(c) .............................................................................. 6.6% 4.8% 1.6 %
Domestic same-restaurant sales percentage change(d) .................................... 3.9% 2.4% (1.6)%
Franchise:(b)
Sales percentage change(c) .............................................................................. 6.7% 4.8% 1.3 %
Domestic same-restaurant sales percentage change(d) .................................... 3.9% 2.4% (1.6)%
Average weekly unit sales (in thousands)....................................................... $ 36.0 $ 34.7 $ 34.0
Area License:(b)
IHOP sales percentage change(c) ..................................................................... 6.3% 6.3% 2.7 %