Harley Davidson 2014 Annual Report Download - page 21

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PART II€
21
Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchase of Equity
Securities
Harley-Davidson, Inc. common stock is traded on the New York Stock Exchange, Inc. The high and low market prices
for the common stock, reported as New York Stock Exchange, Inc. Composite Transactions, were as follows:€
2014 Low High 2013 Low High
First quarter $60.55 $70.04 First quarter $48.40 $55.51
Second quarter $63.74 $74.13 Second quarter $49.15 $59.84
Third quarter $60.24 $70.65 Third quarter $53.35 $65.15
Fourth quarter $54.22 $70.41 Fourth quarter $62.76 $69.75
The Company paid the following dividends per share:€
2014 2013 2012
First quarter $0.275 $0.210 $0.155
Second quarter 0.275 0.210 0.155
Third quarter 0.275 0.210 0.155
Fourth quarter 0.275 0.210 0.155
$1.100 $0.840 $0.620
As of January€30, 2015, there were 78,014 shareholders of record of Harley-Davidson, Inc. common stock.
The following table contains detail related to the repurchase of common stock based on the date of trade during the
quarter ended December€31, 2014:
2014 Fiscal Period
Total€Number€of
Shares€Purchased
Average€Price
Paid€per€Share
Total€Number€of€Shares
Purchased€as€Part€of
Publicly€Announced
Plans€or€Programs
Maximum€Number€of
Shares€that€May€Yet€Be
Purchased Under the
Plans or Programs
September 29 to November 2 667,546 $62 667,546 23,364,308
November 3 to November 30 1,585,334 $67 1,585,334 21,999,353
December 1 to December 31 1,084,727 $69 1,084,727 20,942,189
Total 3,337,607 $67 3,337,607
The Company has an authorization (originally adopted in December 1997) by its Board of Directors to repurchase shares
of its outstanding common stock under which the cumulative number of shares repurchased, at the time of any repurchase, shall
not exceed the sum of (1)€the number of shares issued in connection with the exercise of stock options occurring on or after
January€1, 2004 plus (2)€one percent of the issued and outstanding common stock of the Company on January€1 of the current
year, adjusted for any stock split. The company made discretionary share repurchases of 0.3 million shares during the fourth
quarter ended December€31, 2014 under this authorization. As of December€31, 2014, there were no shares available under this
authorization.
In December 2007, the Company’s Board of Directors separately authorized the Company to buy back up to 20.0€million
shares of its common stock with no dollar limit or expiration date. The Company repurchased 3.1 million shares during the
fourth quarter ended December€31, 2014 under this authorization. As of December€31, 2014, 0.9 million shares remained under
this authorization.
In February 2014, the Company's Board authorized the Company to repurchase up to 20.0 million shares of its common
stock with no dollar limit or expiration date. This board authorization is in addition to existing share repurchase authorizations.
No shares were repurchased by the Company during the fourth quarter ended December€31, 2014 under this authorization. As
of December€31, 2014, 20.0 million shares remained under this authorization.
Under the share repurchase authorizations, the Company’s common stock may be purchased through any one or more of
a Rule 10b5-1 trading plan and discretionary purchases on the open market, block trades, accelerated share repurchases or
privately negotiated transactions. The number of shares repurchased, if any, and the timing of repurchases will depend on a
number of factors, including share price, trading volume and general market conditions, as well as on working capital