Audi 2009 Annual Report Download - page 13
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10
Right in the thick of things During the 24 Hours of Le Mans, racing fans from all over the world
camp right next to the race track and experience their heroes up close. PAGE 16 Let there be light
LED is the light technology of the future. Light-emitting diodes are revolutionizing function and design
in architecture, art and car manufacturing. PAGE 22 A class act Just winning was never enough
for him. Rally legend Walter Röhrl talks about his dream of becoming one with his racing car. PAGE 30
dress up your car Design pioneers together. Each inspired by an Audi model, four graduates of
London’s famous Central Saint Martins College of Art and Design fashioned exciting creations. PAGE 34
Thinking in life cycles Audi Chairman Rupert Stadler meets the CEO of the fashion house Brioni,
Andrea Perrone, to talk about changing values. PAGE 46 Small retreats Sanctuaries of calm are to
be found even in hectic cities. Metropolises around the globe are granting themselves the luxury of large city parks.
PAGE 52 “Suddenly, space is luxury” Sonu Shivdasani, entrepreneur with Indian roots, on the
new definition of luxury. PAGE 58 Less is more The new gourmet chefs are concentrating on simple,
regional ingredients. Instead of truffles or lobster, the chefs are creating masterpieces from red beet and potatoes.
PAGE 62 What else is there? Opting out, self-fulfillment or simply the desire to do something
completely different: More and more people are looking to give their life a new meaning. Anthony Kennedy Shriver,
for instance, rejected a career in politics and dedicated himself to integrating the intellectually disabled in society.
And Hollywood photographer Sebastian Copeland took up the cause of environmental protection with expeditions to
the polar ice. PAGE 67
More space
see further, think bigger, be freer
10
Authors & Artists PPAAGGEE 1122
Time//Space Successes in auto racing PPAAGGEE 3333 /Cultural highlights PPAAGGEE 110077 / Prizes and awards
PPAAGGEE 111111/Site news PPAAGGEE 112211/Celebrations and events to mark 100 years of Audi PPAAGGEE 112255