Singapore Airlines 2015 Annual Report Download - page 9

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2015
JANUARY
The KrisFlyer
programme expands
to include additional
SIA Group airlines –
Scoot, Tigerair and
Vistara. Dairy Farm
is also added as a
partner.
SIA launches special
oers to encourage
visits or stopover
holidays, kicking o
a series of activities
lined up for the year to
celebrate the nation’s
50th birthday (SG50)
and demonstrating
its commitment to
supporting Singapores
tourism sector.
EXPANSION
OF KRISFLYER
PROGRAMME TO
OVER
200
partners
FEBUARY
Singapore Airlines’
newest class of
travel, Premium
Economy Class, opens
for sale.
SIA and Tata
Consultancy Services
jointly launch TCS
CrewCollab Solution,
a mobile application to
help cabin crew deliver
more personalised
customer service
and to automate and
streamline in-flight
processes.
MARCH
Madame Tussauds
Singapore and
Singapore Airlines
unveil a wax figure
of the iconic Singapore
Girl, the second wax
figure of a Singapore
Girl produced by
Madame Tussauds.
SINGAPORE
AIRLINES UNVEILS
2nd
wax figure produced
by Madame Tussauds
Singapore Airlines | Annual Report FY2014/15 | 7