Singapore Airlines 2015 Annual Report Download - page 36

The Airline was also acknowledged as a Diamond
Partner in the SG Care & Share 2015 event,
which marked the closing of the fund-raising
activities of the Care & Share Movement. As
part of the Movement, several of our employees
participated in the Festive Care & Share “Fu Dai”
project in January 2015 and distributed goodie
bags to the elderly, in celebration of the Chinese
Lunar New Year.
SIA has a longstanding commitment to grow
the Singapore arts scene and we continued
this tradition by contributing to the Singapore
Symphony Orchestra, Singapore Dance Theatre,
Singapore Lyric Opera and Singapore Chinese
Orchestra. We have also worked closely with
the National Arts Council on various community
arts projects.
We also continued our support for Médecins
Sans Frontières (MSF), also known as Doctors
Without Borders. MSF is a leading international
humanitarian organisation that delivers emergency
aid to people in more than 70 countries aected by
armed conflict, epidemics, natural disasters and
exclusion from healthcare. MSF oers assistance to
people based on need, irrespective of race, religion,
gender or political ailiation.
On the education front, SIA supported numerous
initiatives which provided students with
opportunities to achieve their full academic
potential, including contributing $5 million to the
JY Pillay Global-Asia Programme, which raises
local levels of research and fieldwork. In addition,
we contribute to the LASALLE College of the Arts,
where the young and talented pursue an arts
education.
Since 2010, SIA has been partnering Salvation
Army Singapore (SAS) by donating items le
behind by our customers (i.e. uncollected for
more than four months). Proceeds raised from
the sale of these items at SAS’ Family Thri
Stores go towards the charity’s social and
community programmes. Between 1 January and
31 December 2014, $51,844 was raised from the
sale of SIA’s donated items.
SIA has been the exclusive airline partner for
the Harapan Rainforest (also known as Hutan
Harapan) Initiative, a large-scale green project
aimed at restoring and protecting one of the
world’s most threatened and bio-diverse
ecosystems, since August 2010. Our contribution
stems from our strong belief that environmental
eorts must focus on making a real and direct
dierence to the well-being of our planet, and
sustain our shared environment for future
generations.
More details of our community initiatives are
available in the Singapore Airlines Sustainability
Report FY2014/15.
Community Engagement
The Airline
was also
acknowledged
as a Diamond
Partner in the
SG Care & Share
2015 event,
which marked
the closing of
the fund-raising
activities of the
Care & Share
Movement.
01
01. A total of $2.5 million was
raised for the Community Chest
of Singapore in the lead-up to
Singapore’s 50th Birthday
34 PERFORMANCE | Community Engagement, Subsidiaries |