Foot Locker 2013 Annual Report Download - page 12

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11
While 2013 was a year lled with nancial success for our Company, we also did a
great deal to prepare ourselves for the future. We have developed an impressive list
of growth opportunities, some of which are already paying off and should continue to
do so for at least the next year or two. These include:
OUR CHILDREN’S BUSINESS
We have recongured and remerchandised most of our Kids Foot Locker stores.
We are testing a new Fly Zone shop-in-shop concept with Nike.
We are expanding the geographical footprint of the Kids Foot Locker banner.
We have increased our level of children’s sports apparel to support our
strong position in sports shoes.
We are driving improved sales in all of the banners and geographies that
sell children’s products.
GROWTH IN EUROPE
We acquired Runners Point Group, a 193-store chain predominately in Germany,
with a strong digital business.
• Our near-term focus is on segmenting the customer base within Germany
for our primary banners: Foot Locker, Runners Point, and Sidestep.
• We will continue to build our network of Foot Locker stores in othe
r
European markets where we have growth potential.
• We will develop a meaningful internet business for our banners
across Europe.
NEAR-TERM OPPORTUNITIES