Entergy 2003 Annual Report Download - page 3

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1
Entergy Corporation: All About Performance
2003 was a year of strong performance at Entergy. In this report, we
measure how Entergy performed in 2003 against the goals and aspirations
advanced in last year’s annual report. We also update our goals and
outline steps we’re taking to maintain a high standard of performance.
For a company that calls New Orleans home, the word “performance”
also evokes the rich musical heritage of this region, where a host of
musical styles were born or nourished. So, we’re highlighting a number
of popular musical styles that were contemporary with important
milestones in our company’s 90-year history.
Since we refocused our strategy in 1998, Entergy has consistently
performed for customers, investors, and all Entergy stakeholders.
As we look to the future, we’re committed to delivering the performance
our stakeholders count on – reliable service, steady growth, unfailing
integrity – year after year after year.
ENTERGY CORPORATION AND SUBSIDIARIES 2003