Symantec 2002 Annual Report Download - page 4

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2
Our consumer products continue to lead in market share and command premium
prices. Despite a challenging start, consumer revenue grew 14% in what was predicted
to be a declining market. Symantec was the first to deliver XP-compatible products.
Creative in-store promotions won us the prestigious “Vendor of the Year” award by
Staples. We also delivered OEM products in 13 different languages, shipping on 35
million computers worldwide for the home and small office segments. Our products
continue to receive top accolades from industry magazines.
Our 100 million customers around the world provide an early warning system for
new security threats. Furthermore, the strength of our consumer support enhances our
response capability for enterprise customers and underpins our overall support strategy.
operational highlights We launched our first-ever global brand campaign and established
Symantec’s “People in Yellow” as recognizable leaders in enterprise security. We are
identified as one of the most trusted brands in the industry—not only among security
companies, but across the entire IT sector. In a study conducted by The Wall Street
Journal, Symantec’s reputation in the software sector rose to #2.
We invested in our future by improving our own systems infrastructure to support
a multibillion-dollar business. To ensure that we stay ahead of emerging security
threats, we invested 15% of revenues in research and development. We continue to
build strong customer relationships supported by a new CRM system and a more
experienced enterprise sales force. I’m convinced the investments we’re making will
not only show near-term results, but will position Symantec for future growth and
increased customer satisfaction.
building an ecosystem of partners We continue to focus on increasing our technology
and sales partnerships to better align business and growth plans and drive stronger
customer relationships. We’re committed to providing our partners with the resources
they need for success—training and certification to implement our complete product
offerings. We have tens of thousands of partners worldwide and, in a very short time,
have certified hundreds of them in 128 countries. Top-tier partners such as IBM and
PriceWaterhouseCoopers are also an important part of our coverage strategy.
changing the rules of the game In this increasingly connected world, customers are
struggling to protect hundreds of network servers, thousands of desktops and a vast
array of mobile devices from new security threats. The complexity of the information
flowing from numerous security products has customers longing for an easy-to-manage
number of employees
3,910
2,411
2,573
3,781
0299 00 01