Kodak 2014 Annual Report Download - page 41

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Revenues
Current Year
The decrease in the Digital Printing and Enterprise Segment revenues of approximately 17% for the year ended December 31, 2014 was primarily attributable to volume
declines within Consumer Inkjet Systems (-9%), driven by lower sales of ink to the existing installed base of printers, and within Digital Printing (-6%) driven by fewer
placements of continuous inkjet components and electrophotographic units and related consumables. Also contributing to the decline was unfavorable price/mix within Digital
Printing (-2pp) due to pricing declines on electrophotographic color annuities, and lower revenues within Enterprise Services & Solution s (-2%) due to a reduction in
government contracts as well as divested operations. Partially offsetting these declines were volume improvements within Packaging and Functional Printing (+2%) from
increased sales of Flexcel NX plates largely attributable to a larger installed base of Flexcel NX equipment.
Prior Year
The decrease in the Digital Printing and Enterprise Segment net sales of approximately 14% for the year ended December 31, 2013 was primarily attributable to volume
declines within Consumer Inkjet Systems , driven by lower consumer printer sales, due to the discontinuance of printer production (-7%), and lower sales of ink to the
existing installed base of printers (-6%). The impact of the application of fresh start accounting was not material.
Net Sales
$
803
-
14
%
-
13
%
0
%
-
1
%
n/a
Gross profit margin
23
%
10pp
n/a
11pp
0pp
-
1pp
39