Kia 2007 Annual Report Download - page 25

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The Kia Slovakia plant produced the 100,000th cee’d in October 2007
and manufactured a total of 124,000 units of cee’d by the end of
the year. This remarkable performance was possible thanks to
state-of-the-art production lines and unrivalled productivity levels.
The excellent reviews from European media outlets about the
quality and marketability of the cee’d family of vehicles has
elevated the status of Korean cars in the European market.
In 2007, Kia Motors Europe (KME) moved into a new headquarters
complex in Frankfurt, Germany. The new headquarters will
accelerate Kia’s inroads into the European market. Also, Kia’s
exclusive design center located within this facility will serve as a
focal point of ‘design-focused management’ that the company is
enthusiastically pursuing.
Unfolding our wings again
in Europe
The excellent reviews from European media outlets about the
quality and marketability of the cee’d family of vehicles has elevated the status of
Korean cars in the European market.
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Kia Motors Annual Report 2007