Kia 2007 Annual Report Download - page 24

Download and view the complete annual report

Please find page 24 of the 2007 Kia annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 112

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112

A step towards victory in the
home of the car industry
024_
Kia Motors Annual Report 2007
EMERGING GLOBAL LEADER
Kia’s U.S. plant is scheduled to begin production in 2009 and
expected to produce 300,000 vehicles per year at full capacity.
Following construction of the plant, Kia will have the capability
to localize all areas of its business in the U.S. - from R&D and
production to marketing, sales and after service.
The know-how and experience accumulated from the
construction of Hyundai’s Alabama plant will contribute to the
reduction of investment costs and minimization of trial and
error in completing Kia’s Georgia plant. In addition, Kia will be
able to provide U.S. customers with high quality cars at
competitive prices by maximizing synergy effects including
supplier sharing with Hyundai Motor Company.
Alongside Kia’s second manufacturing plant in China
completed at the end of 2007 and the start of production at its
first European production facility in Slovakia at the end of 2006,
the U.S. plant will play a critical role in boosting Kia’s sales and
brand development worldwide, bringing the company’s total
annual overseas production capacity to approximately 1
million units.