Asus 2013 Annual Report Download - page 17

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13
April 2010
June 2010
August 2010
August 2010
September 2010
September 2010
October 2010
December 2010
December 2010
January 2011
January 2011
March 2011
March 2011
April 2011
and window on Taiwan. The high-
p
erformance machines were used to display
the beauty of Taiwan to the guests visiting the Taiwan Pavillion from all over
the world.
The 18th “Symbol of Excellence” was awarded to ASUS, the biggest winner of
the year; also, Gold Medal was awarded to EeeKeyboard PC including five
nominations of Gold Medal and 36 “Symbol of Excellence” Awards. The
biggest winner of the “Symbol of Excellence” for seven consecutive years; also,
awarded with the “Outstanding Award” of the year.
The G51 3D notebook of ASUS was awarded the 2010 Taipei International
Computer “Product of the Year Award” and “Display & Digital Entertainment
Award.” Eee PC™ 1015PE was awarded the Red Dot Design Award in
Germany and “Green ICT Award” at COMPUTEX 2010. AP-N53 Mini Dual
Band Wireless Router won the recognition of the review panel with its light,
compact, portable, and powerful network shareware. AP-N53 Mini Dual Bank
Wireless Router is the Best Choice, with four awards awarded consecutively.
ASUS marketed the “Own SonicMaster and enjoy the sound of music”
SonicMaster notebook. Mr. David Lewis of Bang & Olufsen was the designer.
NX90 gave not only extreme video shock but also stylish classic design
elements.
In recognition of ASUSs dedication to environmental protection, energy
saving, and society involvement for years, ASUS was awarded with the 2010
Top-Ten Corporate Citizenship Award by CommonWealth Magazine.
ASUS was awarded with the Top-Three Brands of the “2010 Top-Ten Taiwan
Brands” by the MOEA, Foreign Trade Association, and Interbrand. The overall
brand value had increased up by 5% from the year of 2009 for a record high of
US$1.285 billion.
Twelve products of ASUS were awarded with G-Mark Design Award in Japan
including six notebooks, four Eee PC notebooks, and one monitor and
motherboard.
ASUS constructed “Florabot” technology view for the four chambers of the
dream house at “Taipei Expo2010.”
ASUS was recognized in the category of industrial design and visual
communication design for the Eee PC 1008P KR and NX90 screensaver at the
2010 “Golden Pin.”
Brand sales in 2010 amounted to NT$321.3 billion.
ASUS was the largest winner at CES, recognized with eight CES product
innovation awards. ASUS outperformed others in the fields of personal
electronics, computer hardware, home network, and digital audio, evidence of
ASUS’s leading role in digital life.
ASUS was recognized with eight awards at iF Product Design in Germany, and
was the biggest winner of the year. The winning products included Rampage III
Extreme motherboard, Eee Note, Eee PC KR, SBW-06C2S-U Burner, RT-N56U
wireless router, game notebook G53/G73, N-series audio notebook, and U36
Ultrathin notebook.
ASUS introduced the Eee Pad Transformer of Android® 3.0 operating system.
The Eee Pad Transformer featured the “deformation” function. Eee three-in-one
base and multiple expansions, superior to any other tablet PC in market.
Transformer also includes (USB 2.0/SD/micro SD slot) and 16-hour UPS.
g
The first green brands chart was introduced in Taiwan, with a focus on ten
industries and 155 brands to encourage the green brands for the good of the
society taking as a whole. ASUS outperformed others and was recognized in the
category of information industry with the “Super Green” award.
ASUS participated in the largest design convention in the world: The design
week in Milano Italy with the theme of “Senses Remix” embracing all kinds of
sensory experience, directing visitors to explore how technology enrich hearing
sense, sense of sight, and sense of touch. The exhibition center was the best
ever. ASUS was on the Top-Ten list of the Elita Award.