Asus 2013 Annual Report Download - page 14

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July 2007 ASUS was recognized by Business next Magazine as the “2007 Top-10 Brands
Taiwan.” with a brand value of US$1.196 billion, representing a growth of 166%
from the year of 2003.
October 2007 ASUS Eee PC was market launched in Taiwan.
ASUS Eee PC was popular worldwide and sold at the rate of one Eee PC every
five seconds.
N
ovember 2007 The environmental protection effort of ASUS was recognized for the first time;
Oekom, an international reputable institute for environmental protection
evaluation, ranked ASUS in first place for “2007 Environmental Protection.”
Also, ASUS was the first Chinese IT industry to have received such an honor in
the last fifty years.
December 2007 ASUS was top-ranked in the “Sustainability Award”
b
y the Executive Yuan, with
the award presented to the Chairman of ASUS by the Minister.
December 2007 Dr. Yahya AJJ Jammeh, Presiden
t
of the Republic of Gambia, and his 32 officers
visited the head office of ASUS and showed strong interest in Eee PC.
December 2007 Chunghwa Telecom and ASUS announce
d
a strategic alliance to integrate the
resources for the construction of a perfect digital center and to get involved in
charity activity with 1,000 Eee PC donated to schools in the remote area of north,
center, south, and east Taiwan for narrowing down Taiwan’s digital divide.
December 2007 ASUS entere
d
the optical field for the first time with BrightCam AF-200 and
MF-200 presented.
December 2007 The consolidated income of the year amounted to NT$755.361 billion representing
a substantial growth of 34.83% from the year of 2006.
January 2008 ASUS bran
d
-name business and OEM/ODM business were officially divided. The
brand-name business was the responsibility of ASUS while OEM/ODM was the
responsibility of Pegatron Corporation and Unihan Corporation with each
company focusing on creating their own value.
March 2008 The “Dual Hundred-Million-Plan” of ASUS was to have one hundred million
NTD budgeted to win over the heart of one hundred million customers. The goal
was to provide professional repair and maintenance and consulting service to
more customers of ASUS.
April 2008 ASUS market launched the secon
d
-generation 8.9’ Eee PC 900.
April 2008 Intel and ASUS held the “Recycling Computer, Project of Hope”
p
ress conference
to demonstrate collaboration between businesses and their determination and
enterprise actions in saving energy and recycling for the good of the earth.
April 2008 Setup ASUS Foundation to have resources integrated effectively to feedback
society and to fulfill social responsibility.
May 2008 ASUS Co
m
p
uter was awarded with the 16
th
“Symbol of Excellence” this year and
ASUS was the biggest winner. The excellent technological R&D, the humanity
technology, and the innovation of ASUS resulted in fifty-one ASUS
p
roducts
awarded with the “Product of the year award” at the “Symbol of Excellence” this
year, in which, EeePC and R700t navigator were awarded with the “gold medal”
award. Six products of ASUS were awarded with the “silver medal” awards.
ASUS is second to none in the industry in the sense of quality and quantity.
June 2008 10” Eee PC1000 was market launched officially with great attention received
from international and domestic media while attending Computex exhibition in
Taipei.
July 2008 Enforced “Reverse Recycling Green Marketing Business Plan”
August 2008 ASUS was the designated hardware brand for Advanced Overlocking
Championship (AOCC) in 2008, with the products receiving high praise. The
combination of ASUS P5Q3 Deluxe, Striker II Extreme, and ENGTX280 had
broken the record by performing successfully at the extreme temperature of 100℃
below.
October 2008 With the Eee PC market launched for one yea
r
, sales are growing worldwide; on
launch, we sold one unit every five seconds. The Eee PC has overturned the
world＇s thinking about mobile communication, and has successfully led the
minicomputer market. EeePC is named best seller of 3C products this year by