Allstate 2015 Annual Report Download - page 6
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Our Shared Purpose
We are the Good Hands®: We help customers realize their hopes and dreams by providing the best
products and services to protect them from life’s uncertainties and prepare them for the future.
OUR STRATEGIC VISION OUR CORPORATE GOAL
Deliver substantially more value than the competition
by reinventing protection and retirement to improve
customers’ lives.
Create long-term value by serving our stakeholders,
taking appropriate risks, and leveraging our capabilities
and strategic assets.
OUR VALUES OUR PRIORITIES OUR LEADERSHIP PRINCIPLES
• Honesty, caring and integrity
• Inclusive diversity
• Engagement
• Accountability
• Superior performance
• Customer focus
• Operational excellence
• Enterprise risk and return
• Sustainable growth
• Capital management
We empower every employee to lead and
drive change.
• We’re here to serve.
• We win together.
• We drive results.
• We’re transparent.
• We continuously get better.
• We develop each other.
OUR OPERATING PRINCIPLES
• Put the customer at the center of all our actions.
• Use consumer insights, data, technology and people to
better serve customers and generate growth.
• Execute well-considered decisions with precision
and speed.
• Focus relentlessly on those few things that provide
the greatest impact.
• Be a learning organization that leverages successes, learns
from failures and continuously improves.
• Provide employees, agency owners, financial specialists
and licensed sales professionals fulfilling opportunities,
personal growth and performance-based rewards.
• Take an enterprise view of our people and processes, and
work as a single team to advance Allstate rather than our
individual interests.