eBay 2002 Annual Report Download - page 48

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Risk Factors That May AÅect Results of Operations and Financial Condition
The risks and uncertainties described below are not the only ones facing eBay. Additional risks and
uncertainties not presently known to us or that we currently deem immaterial also may impair our
business operations. If any of the following risks or such other risks actually occur, our business could be
harmed.
Our operating results may Öuctuate.
Our operating results have varied on a quarterly basis during our operating history. Our operating
results may Öuctuate signiÑcantly as a result of a variety of factors, many of which are outside our control.
Factors that may aÅect our quarterly operating results include the following:
our ability to retain an active user base, to attract new users who list items for sale, who purchase
items through our service or who use our payment services and to maintain customer satisfaction;
our ability to keep our websites operational at a reasonable cost;
the amount and timing of operating costs and capital expenditures relating to the maintenance and
expansion of our businesses, operations and infrastructure;
foreign, federal, state or local government regulation, including investigations prompted by items
listed, sold or paid for by our users;
our ability to comply with the requirements of entities whose services are required for our
operations, such as the credit card associations;
the success of our geographical and product expansion;
the introduction of new sites, services and products by us or our competitors;
volume, size, timing and completion rate of transactions on our websites;
consumer conÑdence in the safety and security of transactions on our websites;
our ability to upgrade and develop our systems, infrastructure and customer service capabilities to
accommodate growth at a reasonable cost;
our ability to develop product enhancements at reasonable cost;
our ability to integrate successfully and cost eÅectively manage our acquisitions, including the
acquisition of PayPal;
our ability to manage fraud loss and credit card charge back rates and the payment funding mix at
PayPal;
the cost and demand for advertising on our websites;
technical diÇculties or service interruptions involving our websites or services provided to our users
by third parties (such as photo hosting);
our ability to attract new personnel in a timely and eÅective manner;
our ability to retain key employees in our online businesses, including PayPal;
our ability to expand our product oÅerings involving Ñxed-price trading successfully;
the costs and results of litigation that involves us;
the results of regulatory decisions that aÅect us;
the timing, cost and availability of advertising in traditional media and on other websites and online
services;
46