Samsung 2010 Annual Report Download - page 3

Download and view the complete annual report

Please find page 3 of the 2010 Samsung annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 48

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48

2 3
“ As a smart innovator leading the industry’s
transformation, Samsung Electronics is
creating a better tomorrow.”
Vision 2020
Dear Samsung Electronics Stakeholder:
I would like to extend my sincere appreciation to our customers and shareholders, who all have a special relationship
with Samsung Electronics. In 2010, we achieved a record-breaking performance of KRW 155 trillion in sales and
KRW 17 trillion in operating profit, increases of 13% and 58% respectively over 2009. These historic results were
accomplished as we built an open innovation system and made bold decisions about R&D investments. Our decisive
actions transformed crisis into opportunity. We also maintained a sound financial position, with a 50.3% liability ratio,
66.5% capital adequacy ratio and KRW 9.4 trillion in cash, after deducting debt on a consolidated basis. Looking
ahead through 2011, we will continue to enhance performance as we strengthen our competitive advantages and
drive growth with speedy and efficient management.
Developing core competencies and future capabilities
In 2010, Samsung Electronics invested KRW 21.6 trillion in upgrading manufacturing facilities, including KRW 12.7
trillion for the Semiconductor Business and KRW 4.6 trillion for the LCD Business. In 2011, we expect to invest an
additional KRW 23 trillion to improve production capabilities and expand opportunities. Recent R&D investments led
us to acquire significant patents. Last year, we registered 4,551 patents in the United States, second in volume only
to IBM.
We will continue to pursue advanced R&D to secure strategic technologies and patents. Samsung Electronics
is also accelerating the development of new engines that will drive future growth. We are fast improving our
technological capabilities in medical equipment and solar energy. Meanwhile, our agile response to market changes
in software and solutions is enabling the company's steadfast progress during volatile times.
Message from the CEO
Inspire the World, Create the Future
Solution (Component / Set)
Society CreativityIndividual ChallengeCompany
Collaboration
Customer: Pursuing 3 Values Organization: Pursuing 3 Spirits
Infotainment Lifecare
Creativity Partnership Great People
Direction for changing the business structure in 2020