MasterCard 2015 Annual Report Download - page 15

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9
Programs and Solutions
We provide a wide variety of products and solutions that support payment products that customers can offer to their cardholders.
These services facilitate transactions on the MasterCard Network among cardholders, merchants, financial institutions and
governments in markets globally. The following chart provides GDV and number of cards featuring our brands in 2015 for select
programs and solutions:
Year Ended December 31, 2015 As of December 31, 2015
GDV in billions % of Total GDV
Cards in
millions
Percentage Increase
from December 31,
2014
MasterCard Branded Programs 1. . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consumer Credit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 2,077 46% 739 4%
Commercial Credit. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 374 8% 41 8%
Debit and Prepaid . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2,112 46% 783 19%
1 Excludes Maestro and Cirrus cards and volume generated by those cards.
Consumer Credit and Charge. We offer a number of programs that enable issuers to provide consumers with cards that allow
them to defer payment. These programs are designed to meet the needs of our customers around the world and address standard,
premium and affluent consumer segments.
Debit. We support a range of payment products and solutions that allow our customers to provide consumers with convenient
access to funds in deposit and other accounts. Our debit and deposit access programs can be used to make purchases and to
obtain cash in bank branches, at ATMs and, in some cases, at the point of sale. Our branded debit programs consist of MasterCard
(including standard, premium and affluent offerings), Maestro (the only PIN-based solution that operates globally) and Cirrus
(our primary global cash access solution).
Prepaid. Prepaid programs involve a balance that is funded prior to use and can be accessed via a card or other payment device.
We offer prepaid payment programs using any of our brands, which we support with processing products and services. Segments
on which we focus include government programs such as Social Security payments, unemployment benefits and others;
commercial programs such as payroll, health savings accounts, employee benefits and others; and consumer reloadable programs
for individuals without formal banking relationships and non-traditional users of electronic payments.
We also provide prepaid program management services, primarily outside of the United States, that manage and enable switching
and issuer processing for consumer and commercial prepaid travel cards for business partners such as financial institutions,
retailers, telecommunications companies, travel agents, foreign exchange bureaus, colleges and universities, airlines and
governments.
Commercial. We offer commercial payment products and solutions that help large corporations, mid-sized companies, small
businesses and government entities streamline their procurement and payment processes, manage information and expenses
(such as travel and entertainment) and reduce administrative costs. Our offerings and platforms include premium, travel,
purchasing and fleet cards and programs; our SmartData tool that provides information reporting and expense management
capabilities; and credit and debit programs targeted for small businesses.
Payment Innovations. The continued adoption of mobile devices has resulted in the ongoing convergence of the physical and
digital worlds, where consumers are increasingly seeking to use their payment accounts to pay when, where and how they want.
Leveraging our global innovations capability, we are developing platforms, products and solutions that take advantage of this
convergence and give us the opportunity to lead the transition to digital payments. We do this in a number of ways, including:
Creating Better Shopping and Selling Experiences. We are focused on offering digital solutions, such as our MasterPass
digital payments ecosystem and MasterCard Digital Enablement Service (MDES) suite, and other products to make
shopping and selling experiences simpler, faster and safer for both consumers and merchants. We also offer products
that make it easier for merchants to accept payments and expand their customer base and are developing products and
practices to facilitate acceptance via mobile devices.
Engaging with New Partners. We enable consumers to securely use their smartphones to make digital payments
through numerous active partnerships with mobile leaders and large digital companies around the world. Through our
Open API Services, developers can innovate and create applications using financial and data services offered through
the MasterCard Developer Zone.