Kraft 2005 Annual Report Download - page 5

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MERRILL CORPORATION MBLOUNT// 9-MAR-06 14:03 DISK126:[06CHI5.06CHI1135]DE1135A.;25
mrll.fmt Free: 79D*/174D Foot: 0D/ 0D VJ RSeq: 4 Clr: 0
DISK024:[PAGER.PSTYLES]UNIVERSAL.BST;51
KRAFT FOODS-FSC CERTIFIED-10K/AR Proj: P1102CHI06 Job: 06CHI1135 File: DE1135A.;25
Merrill Corporation/Chicago (312) 786-6300 Page Dim: 8.250X 10.750Copy Dim: 38. X 54.3
The Company’s major brands within each reportable segment are as follows:
Kraft North America Commercial:
U.S. Beverages
Beverages: Maxwell House, General Foods International, Starbucks (under
license), Yuban, Sanka, Gevalia, Tassimo, and Seattle’s Best
(under license) coffees; Capri Sun (under license), Kool-Aid, Tang,
and Crystal Light aseptic juice drinks; Kool-Aid, Tang, Crystal
Light, and Country Time powdered beverages; Veryfine juices;
Tazo teas (under license); and Fruit2O water.
U.S. Cheese, Canada & North
America Foodservice
Snacks: Oreo, Chips Ahoy!, Newtons, Peek Freans and SnackWell’s cook-
ies in Canada; Ritz, Premium, Triscuit, Wheat Thins, Cheese Nips,
and Teddy Grahams crackers in Canada; Handi-Snacks two-com-
partment snacks in Canada; and Terry’s and Toblerone chocolate
confectionery products in Canada.
Beverages: Maxwell House, Sanka, and Nabob coffees in Canada; Kool-Aid
and Tang powdered beverages in Canada; and Crystal Light and
Capri Sun (under license) aseptic juice drinks in Canada.
Cheese & Dairy: Kraft and Cracker Barrel natural cheeses; Philadelphia cream
cheese; Kraft and Velveeta process cheeses; Kraft grated
cheeses; Cheez Whiz process cheese sauce; Polly-O cheese;
Deluxe process cheese slices; and Knudsen and Breakstone’s
cottage cheese and sour cream.
Grocery: Kraft peanut butter in Canada; Miracle Whip spoonable dressing
in Canada; Post cereal in Canada; and Jell-O products in
Canada.
Convenient Meals: Delissio frozen pizzas in Canada.
U.S. Convenient Meals
Convenient Meals: DiGiorno, Tombstone, Jack’s and California Pizza Kitchen (under
license) frozen pizzas; Lunchables lunch combinations; Oscar
Mayer and Louis Rich cold cuts, hot dogs, and bacon; Boca soy-
based meat alternatives; Kraft macaroni & cheese dinners; South
Beach Diet (under license) pizzas and meals; Taco Bell Home
Originals (under license) meal kits; Stove Top stuffing mix; and
Minute rice.
Grocery: Back to Nature crackers, cookies, cereals and macaroni &
cheese dinners.
U.S. Grocery
Grocery: Jell-O dry packaged desserts; Cool Whip frozen whipped top-
ping; Jell-O refrigerated gelatin and pudding snacks; Handi-
Snacks shelf-stable pudding snacks; Kraft and Miracle Whip
spoonable dressings; Kraft salad dressings; A.1. steak sauce;
Kraft and Bull’s-Eye barbecue sauces; Grey Poupon premium
mustards; and Shake’ N Bake coatings.
4
6 C Cs: 58147