Google 2009 Annual Report Download - page 59

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Results of Operations
The following table presents our historical operating results as a percentage of revenues for the periods
indicated:
Year Ended December 31,
2007 2008 2009
Consolidated Statements of Income Data:
Revenues .................................................................... 100.0% 100.0% 100.0%
Costs and expenses:
Cost of revenues ......................................................... 40.1 39.6 37.4
Research and development ................................................ 12.8 12.8 12.0
Sales and marketing ...................................................... 8.8 8.9 8.4
General and administrative ................................................ 7.7 8.3 7.0
Total costs and expenses ...................................................... 69.4 69.6 64.8
Income from operations ....................................................... 30.6 30.4 35.2
Impairment of equity investments ............................................... — (5.0) —
Interest income and other, net .................................................. 3.6 1.5 0.3
Income before income taxes ................................................... 34.2 26.9 35.5
Provision for income taxes ..................................................... 8.9 7.5 7.9
Net income ................................................................... 25.3% 19.4% 27.6%
Revenues
The following table presents our revenues, by revenue source, for the periods presented (in millions):
Year Ended December 31,
2007 2008 2009
Advertising Revenues
Google web sites ............................................... $10,624.7 $ 14,413.8 $ 15,722.5
Google Network web sites ....................................... 5,787.9 6,714.7 7,166.3
Total advertising revenues ........................................... 16,412.6 21,128.5 22,888.8
Licensing and other revenues ........................................ 181.4 667.1 761.8
Revenues .......................................................... $16,594.0 $21,795.6 $23,650.6
The following table presents our revenues, by revenue source, as a percentage of total revenues for the
periods presented:
Year Ended December 31,
2007 2008 2009
Advertising Revenues
Google web sites ............................................................ 64% 66% 67%
Google Network web sites .................................................... 35 31 30
Total advertising revenues ............................................... 99 97 97
Google web sites as % of advertising revenues ......................... 65 68 69
Google Network web sites as % of advertising revenues ................. 35 32 31
Licensing and other revenues ..................................................... 1% 3% 3%
41