Capital One 1996 Annual Report Download - page 14
Download and view the complete annual report
Please find page 14 of the 1996 Capital One annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.Integrated
Yet
Modular
An information-based strategy
requires seamless integration
of people and systems, and seamless
integration requires near-infinite flexi-
bility. Many of our business opportuni-
ties are short-lived. We have to move
fast to exploit them and move on when
they fade. We strive to see the world
through the eyes of our customers, not
through our organizational structures.
We have integrated certain functions
such as marketing and credit to allow
for integrated economic decision mak-
ing. Interdepartmental teamwork is a
way of life at Capital One, with players
constantly crossing boundaries, chang-
ing jobs and forming new teams to
meet evolving needs inside the Compa-
ny and in the marketplace. Communi-
cation—top-down, bottom-up and
across departments—is nonstop to
ensure that all of us act on complete,
up-to-the-minute information. Informa-
tion technology systems and opera-
tional plans are built into new prod-
ucts from the beginning so that proto-
types can be created quickly and test-
ing and marketing can be scaled up
as fast as results warrant. With our
integrated systems and people, Capital
One is endlessly flexible, able to
reshape itself again and again to make
the most of our
opportunities.
12