Kraft 2002 Annual Report Download - page 19

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17
Growth is built from the bottom up. By seeing the opportunities and understanding
local markets everywhere we operate, we make the day-to-day, place-to-place
successes add up to global growth. Here’s what capitalizing on opportunities added
up to for Kraft in 2002*: Compared with 2001, worldwide volume was up 3.1%;
operating companies income increased 5.5% to $6.4 billion; net earnings grew
15.2% to $3.5 billion; diluted earnings per share were up 15.4% to $2.02; and our
total return to shareholders was 16.1%. How do you spell growth? K-R-A-F-T.
*Operating results are on a pro forma basis.
See 2002 Financial Highlights on page 20
for a more detailed explanation.
globalgrowth
16
.
1
%
net earnings*
total return to shareholders
+
15
.
2
%