TripAdvisor 2011 Annual Report Download - page 16

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Table of Contents
Segment and Geographic Areas
We have one reportable segment. Segment and geographical information is contained in “Note 12— Segment Information ” in the notes to
our consolidated and combined financial statements.
Employees
As of December 31, 2011, we had approximately 1,250 employees. Of these employees, approximately 740 were based in the United
States. None of our employees are represented by a labor union or are subject to a collective bargaining agreement. We believe that relations
with our employees are good.
Seasonality
Expenditures by travel advertisers tend to be seasonal. Traditionally, our strongest quarter has been the third quarter, which is a key travel
research period, with the weakest quarter historically being the fourth quarter. However, adverse economic conditions or continued growth of
our international operations with differing holiday peaks may influence the typical trend of our seasonality in the future.
Additional Information
Company Website and Public Filings
We maintain a corporate website at www.tripadvisor.com. Except as explicitly noted, the information on our website, as well as the
websites of our various brands and businesses, is not incorporated by reference in this Annual Report on Form 10-K, or in any other filings with,
or in any information furnished or submitted to, the SEC.
We make available, free of charge through the Investor Relations section of our website, our Annual Reports on Form 10-K, Quarterly
Reports on Form 10-Q and Current Reports on Form 8-K, and amendments to those reports, filed or furnished pursuant to Sections 13(a) or
Section 15(d) of the Securities Exchange Act of 1934, as amended, as soon as reasonably practicable after they have been electronically filed
with, or furnished to, the SEC.
Code of Ethics
We post our code of business conduct and ethics, which applies to all employees, including all executive officers, senior financial officers
and directors, on our corporate website at www.tripadvisor.com. Our code of business conduct and ethics complies with Item 406 of SEC
Regulation S-K and the rules of NASDAQ. We intend to disclose any changes to the code that affect the provisions required by Item 406 of
Regulation S-K, and any waivers of the code of ethics for our executive officers, senior financial officers or directors, on our corporate website.
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