Toyota 2008 Annual Report Download - page 50

Download and view the complete annual report

Please find page 50 of the 2008 Toyota annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 138

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132
  • 133
  • 134
  • 135
  • 136
  • 137
  • 138

48 TOYOTA •Annual Report 2008 •
»Intelligent Transport Systems
Business
One of Toyota’s key objectives is “to
create automobiles and a mobility
society in which people can live with
a sense of safety, peace of mind, and
comfort.” So, we are working to create
sustainable mobility in the three areas
of safety, the environment, and
comfort, while balancing the dual
visions of Zeronize and Maximize*.
In fiscal 2008, we continued to work
on the development and
implementation of ITS by sharing
information about vehicle-infrastructure
cooperative systems that support safe
driving so that traffic accidents of the
future can be prevented more
effectively than current safety
technologies allow.
(Additional details available at:
http://www.toyota.co.jp/en/tech/its/index.html)
* “Zeronize” and “Maximize”:
Toyota is striving to minimize negative factors
such as environmental degradation and traffic
accidents, while at the same time maximizing
positive factors such as fun, excitement, and
comfort. This is Toyota’s vision for developing
products and technologies.
»Information Technology and
Telecommunications Business
Toyota believes that further integration
of vehicles and communication
technology is essential to enhancing
the convenience and comfort of cars.
To this end, we are collaborating on
the planning and commercialization of
telecommunications-related products
and services in partnership with
KDDI Corporation, a general
telecommunications service provider
that offers products ranging from cell
phone services to fixed-line telephone
domestic and international
telecommunications services and
Internet-related services. We are also
moving ahead with the development
of a sales agency business to handle
primarily KDDI cell phones.
»e-Toyota Business
Our e-Toyota business operations also
continue to strive for greater integration
of cars and information technologies. In
addition to our GAZOO service, which
meets increasingly diverse customer
needs by providing information about
new and used cars, automotive-related
services, and a wide range of other
Business Overview
Other Business Operations
Other Business Operations
To better contribute to a 21st-century society, Toyota is applying technologies and expertise
gained through automobile manufacturing to the development of
businesses in related areas, such as in intelligent transport systems,
information technology and telecommunications, housing,
marine, and environmental products.
PONAM-26L ll