Pizza Hut 2005 Annual Report Download - page 24
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Please find page 24 of the 2005 Pizza Hut annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.Yum!istheundeniableworldleaderinMultibrandinginnovation
withover3,000combinationrestaurantsintheU.S.accountingfor
anestimated$330millioninrestaurantprofitsandfees(excluding
G&Aexpenses).That’sbecausewehaveacompetitiveadvantage
thatnootherrestaurantcompanyintheworldcanoffer:aportfolio
offourcategory-leadingbrands.Since1992whenwefirstofferedour
customerstwogreatbrandsinonerestaurant,ourgoalhasremained
thesame:Tobethebestintheworldatprovidingcustomers
brandedrestaurantchoiceandconvenience.
Today,notonlycanwegethigherunitvolumesfromour
multibrandedrestaurants,theyallowustoopennew
restaurantsintradeareasthatweretooexpensiveor
didn’thaveenoughpopulationdensitytoallowustogo
tomarketwithonebrand.Thepowerofbrandedvariety
hasneverbeenmoreevident.
Withallthatchoiceandconvenienceunderoneroofit’seasy
toseewhyMultibrandingisanundeniableconsumerwin!
choice
worldof
A
28. | Yum!Brands,Inc.