IBM 1998 Annual Report Download - page 42
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Please find page 42 of the 1998 IBM annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.The question they ask is: If everyone has access
to the same technology (and they do), what’s the
real source of competitive advantage? Here’s
the surprising answer they get from the world’s
largest information technology company:
there is no unique competitive advantage in
technology alone.
Today, real advantage is found only when
technologies are applied to solve problems, to
create new capabilities for customers, quickly
and cost-effectively. This requires skills, insight
and knowledge – in other words, great people.
This is the intensely human business of informa-
tion technology services. It is the fastest-growing
segment of our industry and, not coincidentally,
the fastest-growing business in IBM.
5. Fast
FORW
There is a relentless drive in the information
technology industry to make things more
powerful, less expensive – and always
faster. But for customers, the most important
measure of speed isn’t found in the machines.
It’s in how fast marketplace opportunity
arises, and vanishes – and with it, the
chance to lead.