GE 2015 Annual Report Download - page 38

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How We Are Performing
Revenues Earnings from
Continuing Operations
Attributable to GE
Common Shareowners
Industrial Operating +
Verticals Earnings1
Industrial Operating
Profit Margins1, 3
GE CFOA
Backlog
Segment Gross
Margins2
Consolidated
Industrial
1. Non-GAAP Financial Measure. See Financial Measures That
Supplement U.S. Generally Accepted Accounting Principles (Non-GAAP
Financial Measures) on page 95.
2. Excluding Alstom.
3. Including Corporate, excluding Alstom, restructuring and other & gains.
$249B $266B $315B
$14.3B $15.2B $16.4B
Connected Multi-Business Portfolio
as a Competitive Advantage
Great infrastructure
businesses built upon
technical & market
leadership critical scale
to take advantage of global
demographic trends
Year Event
Businesses
Impacted
Businesses
Mitigating
Impact
GE
Response Outcome
2001 9/11
attacks
Invested
in next-gen
aircraft
engines
GE 90, GEnx,
next-gen CFM
2004 U.S. gas
turbine cycle
bottom
Most other
businesses saw
double-digit
growth
Invested
to diversify
energy
businesses
Stronger, more
diversified
energy
businesses
2009 Financial
crisis
Industrial
businesses
generated ~$17B
of cash flow
(as originally
reported)
Supported
GE Capital with
cash infusions
Smaller GE
Capital that
is stronger &
more focused
2015 Oil price
drop
Restructured
Oil & Gas and
acquired Alstom
energy businesses
at attractive price
Diversity provides
strength through
disruptive events &
commodity cycles
Each business contributes
to GE by providing unique
expertise to the GE Store &
leverages the GE Store to
compete more effectively
Financing infrastructure investments through
Energy Financial Services, GE Capital Aviation
Services & Industrial Finance, including
Healthcare Equipment Finance
HOW CAPITAL VERTICALS CONNECT TO INDUSTRIAL
v
estments t
h
roug
h
G
E Ca
p
ital Aviation
c
e, inc
l
u
d
ing
nc
e
A
L
C
AL
S
CO
NN
EC
T
TO
I
ND
US
TR
IA
A
$113.2B
2013 2014 2015
0%
$117.4B
3%
$117.2B
$7.6B
25%
$9.5B
83%
$1.7B
2013 2014 2015
$10.3B
9%
$11.3B
16%
$13.1B
2013 2014 2015
27.4%
80bps
27.4%
80bps
26.6%
2013 2014 20151
12.6%
110bps
15.3%
160bps
14.2%
2013 2014 2015
$12.1B
$4.3B
2015
$12.2B
$3.0B
2014
$6.0B
$8.3B
2013
$71B
$195B
2014 2015
$226B
$89B
$64B
$185B
2013
S ervices
Equipment
GE Capital
Dividend
Industrial CFOA1
10 GE 2015 FORM 10-K