AT&T Wireless 2011 Annual Report Download - page 24

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22 AT&T Inc.
People helping people is a commitment we
live out on many fronts — from financial
support for important causes, to the selfless
volunteer efforts of our employee team. From
the heroic way our employees respond when
disaster strikes one of our communities, to the
innovative ways we work to reduce our impact
on the environment.
AT&T invests significant resources to advance
education, strengthen communities and improve
lives. In 2011, we contributed $115 million
through corporate, employee and AT&T
Foundation giving programs.
GIVING STUDENTS A GLIMPSE OF THEIR
POSSIBILITIES In 2008, we launched AT&T
Aspire — a $100 million philanthropic initiative
focused on reversing the high school dropout
trend. It’s designed to help at-risk students
graduate prepared for success — either in
finding jobs or continuing their educations.
AT&T believes that investing in a well-educated
workforce may be the single most important
thing we can do to help America remain the
leader in a digital, global economy.
As an important part of Aspire, we’ve joined
with Junior Achievement on the AT&T/JA
Worldwide Job Shadow Initiative. Through
this effort, AT&T employees donate their time
to team up with students, helping them learn
about careers and understand the educational
and workforce skills they will need to succeed
on the job. Since the initiative started in 2008,
nearly 94,000 students have participated in
212 cities. AT&T employees have dedicated more
than 270,000 volunteer hours. And by early
2012 we expect to have provided job shadow
opportunities for 100,000 students — a goal
reached far ahead of schedule thanks to the
passion of our employees.
WHEN DISASTER STRIKES On Sunday,
May 22, 2011, Joplin, Mo., was struck by a massive
tornado. Packing winds greater than 200 mph,
the ¾-mile-wide storm stayed on the ground for
six miles and took more than 150 lives, making
it one of the deadliest tornadoes in U.S. history.
In the tornado’s wake, our people swung into
action, demonstrating AT&T’s commitment to our
neighbors and our communities and restoring vital
People helping people …
working together to advance
human progress. Its at the
core of who we are.