Singapore Airlines 2014 Annual Report Download - page 29
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From end 2013, Singapore Airlines
has featured a selection of tea leaves
from the Zhang Yi Yuan teahouse in
China, in our premium classes. Zhang
Yi Yuan has been recognised for its
quality and integrity with more than
100 years of experience in the tea
industry. This respected teahouse
has been conferred numerous
awards and honours, among them
the coveted title of “China’s Time-
honored Brand and Traditional
Chinese Business” by the National
Trade Department and “Top ten
economically influential enterprises”.
In particular, its jasmine tea
is sought after for its clean and
fragrant taste, entirely handmade
by tying green tea leaves and
jasmine flowers together. On our
First Class menu, SIA presents a
selection from five of its tea leaves
while our Business Class features
three choices.
3
From June 2013, Singapore Airlines
has introduced world-renowned
illycaffè coffee in our Suites, First Class
and Business Class throughout the SIA
network. Based in Trieste, Italy, illycaffè
produces and markets a unique blend
of espresso coffee.
Singapore Airlines is the first
airline worldwide to serve this Italian
brand’s single-origin Monoarabica
beans in its premium cabins,
offering the original illy blend of
premium coffee, containing nine
kinds of pure Arabica beans. The
new line-up of products includes the
Monoarabica Ethiopia, Monoarabica
Brazil, Monoarabica Guatemala and
Espresso Caffe.
2Introduction of
new Gourmet
Coffee - Illy
New First and Business Class
Chinese tea - Zhang Yi Yuan
027
ANNUAL REPORT FY2013/14