Singapore Airlines 2014 Annual Report Download - page 22
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NETWORK
The year in review saw further
changes to the network as Singapore
Airlines continued to match capacity
to demand, while pursuing growth
opportunities.
Frequencies to Jakarta and Bali
were increased to 63 and 28 weekly
services respectively, bolstered by
increased demand to and from the
Indonesian market. The Group also
increased capacity to Surabaya by
introducing a widebody Singapore
Airlines service in place of an existing
SilkAir flight.
SIA also introduced the A380 to
Shanghai, operating five times weekly
from 27 October 2013, increasing
capacity on the route by 12 per cent,
as well as enhancing the onboard
products and services with the A380. In
addition, the current five times weekly
A380 flight to Shanghai became a daily
service from 31 May 2014.
In Japan, increasing demand for
services resulted in capacity increases to
both Osaka and Fukuoka, which are now
served twice-daily and daily respectively,
up from 11 and five times weekly.
Singapore Airlines also increased
capacity via a third frequency to New
Delhi, bolstered by demand increases
and the availability of traffic rights.
However, from 30 May 2014, with
a revision of the India-Singapore Air
Services Agreement, Singapore Airlines
began operating the A380 to both New
Delhi and Mumbai. Both New Delhi and
Mumbai are thus served twice daily.
In July 2013, a fourth daily service
was also added to Melbourne. The
new service was targeted to improve
connectivity and reduce transit
times for passengers connecting in
Singapore, in particular from the
European and Indian Sub-Continent
markets. With this service, Singapore
Airlines now serves three Australian
cities – Sydney, Melbourne and Perth
– four times a day.
The year also saw the cessation of
non-stop services to Los Angeles and
Newark, in October and November
2013 respectively. Los Angeles and
New York continue to be served with
daily A380 services via Tokyo-Narita
and Frankfurt.
The dynamic competitive landscape
will continue to necessitate judicious
capacity management in the new
financial year. Demand patterns will
continue to be closely monitored and
changes made to the Airline’s network
when necessary.
OPERATING REVIEW
020
SINGAPORE AIRLINES