Seagate 2013 Annual Report Download - page 13

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Table of Contents
mobile needs. Used in applications ranging from traditional laptops to tablets, our drives are built to address a range of performance needs and
sizes for affordable, high capacity storage.
Spinpoint SATA Mobile Family. Our Spinpoint M8 2.5-
inch 5,400 RPM mobile computing disk drives come in storage capacities of up to
2TB and are marketed and sold under the Samsung Spinpoint brand name.
Desktop HDD and SSHDs. Our 3.5-inch family of desktop drives ship in both traditional HDD and SSHD configurations and offer up to
4TB of capacity. Desktop drives are designed for applications such as personal computers, workstations and personal external storage devices.
Client Non-Compute
Video 3.5 and Video 2.5 HDDs. We sell our 3.5-inch and 2.5-inch Video HDDs for use in video applications like DVR's and media
centers. These disk drives are optimized for video streaming in always-on applications with capacities up to 4TB to support leading-edge digital
entertainment.
SV35 and Surveillance HDDs. Our surveillance drives are built to support the high-write workload of an always-on, always-recording
video surveillance system. These surveillance optimized drives are built to support the growing needs of the surveillance market with support for
multiple HD streams and capacities up to 4TB.
NAS HDDs. Our NAS drives are built to support the performance and reliability demanded by NAS systems, and include NASWorks™
with custom-built error recovery controls, power settings, and vibration tolerance.
We ship external backup storage solutions under our Backup Plus and Expansion product lines, as well as under the Samsung and LaCie
brand names. These product lines utilize our 3.5-inch and 2.5-inch disk drives, which are available in capacities up to 5TB and 2TB,
respectively. In addition, we ship the Wireless Plus wireless drive for use with secondary mobile devices utilizing 2.5-inch 500GB, 1TB and
2TB drives as well as Samsung Wireless utilizing a 2.5-inch 1.5TB drive. We also ship network attached storage (NAS) solutions under our
Central, NAS, NAS Pro and Rackmount NAS product lines. These product lines utilize our 3.5-inch disk drives; our Central products are
available in capacities up to 4TB, and our NAS products are available in capacities up to 40TB.
Customers
We sell our products to major OEMs, distributors and retailers.
The following table summarizes our revenue by channel and by geography:
10
Fiscal Years Ended
June 27,
2014
June 28,
2013
June 29,
2012
Revenues by Channel (%)
OEM
68
%
68
%
72
%
Distributors
20
%
21
%
21
%
Retail
12
%
11
%
%
Revenues by Geography (%)
(1)
Americas
27
%
27
%
26
%
EMEA
19
%
19
%
19
%
Asia Pacific
54
%
54
%
55
%
(1)
Revenue is attributed to countries based on the shipping location.