Porsche 2008 Annual Report Download - page 9
Download and view the complete annual report
Please find page 9 of the 2008 Porsche annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.7
;OL*VTWHU` -PUHUJPHSZ
;OL7VYZJOLIYHUKPZMHTV\ZMVYOPNOÌWLYMVYTHUJLL_JS\ZP]LWYLTP\TJSHZZ]LOPJSLZ[OH[MPUKLUÌ
[O\ZPHZ[PJJ\Z[VTLYZHUKMHUZHSSV]LY[OL^VYSK;OL PZZ[PSSZLLUHZ[OLKLMPUPUNZWVY[ZJHY
+\YPUN[OLYLWVY[PUN`LHYHUKPU[OLWHZ[^LLRZ^LOH]LLUOHUJLK[OL ^P[OHUL^NLULYH[PVU
[OH[PUJS\KLZHKKP[PVUHSTVKLSZ(KPLZLSLUNPULPZUV^H]HPSHISLMVY[OL*H`LUULHUK[OPZOHZTL[
^P[OHUL_JLSSLU[YLZWVUZLVU[OLJVYYLZWVUKPUN,\YVWLHUTHYRL[Z7VYZJOLOHZHSZVYLSLHZLKH
UL^NLULYH[PVUVMP[ZTPKÌLUNPULZWVY[ZJHYZ[OL)V_Z[LYHUK*H`THUHUKUV^VMMLYZHJVTWSL[LS`
UL^]HYPHU[[OL)V_Z[LY:W`KLY
([7VYZJOL(.[OLOPNOSPNO[VM[OLMPZJHS`LHY ^HZ^P[OV\[HKV\I[[OLNSVIHSWYLTPLYLVM
[OL7HUHTLYHPU(WYPS PU:OHUNOHP)`SH\UJOPUNP[ZMV\Y[OZLYPLZ^OPJOJVTIPULZ[VWÌVMÌ[OLÌ
YHUNLZWVY[ZOHUKSPUNHUK[OLZWHJPV\ZULZZVMHSPTV\ZPUL[OLJVTWHU`HKKYLZZLZ[V[HSS`UL^
THYRL[ZHZP[HSZVKPK^P[O[OL*H`LUUL;OLMPYZ[ZHSLZPU,\YVWLHUK5VY[O(TLYPJHHYL]LY`WYVTÌ
PZPUN;OL.YHU;\YPZTVMP[Z[OL[PTLZWLYMLJ[S`KVTPUH[LKHZ[OL`HYLI`[OL[YLUK[V^HYKZTVYL
LU]PYVUTLU[HSS`MYPLUKS`JHYZ+\L[VP[Z\ZLVMSPNO[^LPNO[JVTWVULU[ZHUKPUUV]H[P]L[LJOUVSVNPLZ
[OL7HUHTLYHKPZWSH`ZJVUZ\TW[PVUMPN\YLZ[OH[ZL[HUL^ILUJOTHYRPU[OLWYLTP\TZLNTLU[
7VYZJOLOHZILLUL_[YLTLS`Z\JJLZZM\SH[W\YZ\PUNP[ZZ[YH[LN`VMJVUZ[Y\J[PUNOPNOÌWLYMVYTHUJL
ZWVY[ZJHYZHUKNHPUPUNZVJPHSHJJLW[HUJLH[[OLZHTL[PTL(S[OV\NOSPRL[OLV[OLYWSH`LYZVU[OL
THYRL[^L^LYL\UHISL[VLZJHWL[OL^VYSK^PKLJVSSHWZLPUKLTHUKMVYWHZZLUNLYJHYZPUMPZJHS
`LHY Z\MMLYPUNHWHPUM\SKYVWPU\UP[ZHSLZMVY[OLMPYZ[[PTLPUTHU``LHYZ7VYZJOL(.OHZ
UL]LY[OLSLZZJVTL[OYV\NO[OLJYPZPZTVYLVYSLZZ\UZJH[OLK0[ZVWLYH[PUNI\ZPULZZPZVUJLHNHPU
KPZWSH`PUNHKV\ISLKPNP[YL[\YUVUZHSLZ^OPJOJVTWHYLZMH]VYHIS`[VTHU`V[OLYTHU\MHJ[\YLYZ
^OVHYLYLJVYKPUNTHZZP]LSVZZLZ
;OLMPZJHS`LHY ^HZH[\YI\SLU[VULMVY7VYZJOL^P[OZVTLKYHTH[PJ[\YUZVML]LU[Z
/V^L]LY^LOH]LL_WSVP[LK[OPZWOHZL[VYLMVYTHUKMPUKHUL^KPYLJ[PVU>LHYLVU[OLYPNO[[YHJR
(SSZ`Z[LTZHYLNV>LHYLWLYMLJ[S`WYLWHYLK;VNL[OLY[OLVWWVY[\UP[PLZVWLU[V7VYZJOLHUK
=VSRZ^HNLUHYLIL[[LY[OHUL]LY
4PJOHLS4HJO[;OVTHZ,KPN
4LTILYVM[OLL_LJ\[P]LIVHYK 4LTILYVM[OLL_LJ\[P]LIVHYK
*VTWHU`IVHYKZVM7VYZJOL(\[VTVIPS/VSKPUN:,
4LTILYZVM[OLZ\WLY]PZVY`IVHYK
+Y>VSMNHUN7VYZJOL
+PWSVTÌ2H\MTHUU
*OHPYTHU
<^L/ËJR
+LW\[`JOHPYTHU
+LW\[`JOHPYTHUVM[OL
7VYZJOL(\[VTVIPS/VSKPUN:,
^VYRZJV\UJPS
*OHPYTHUVM[OLNLULYHSHUK
NYV\W^VYRZJV\UJPSVM
+Y0UNOJ-7VYZJOL(.
*OHPYTHUVM[OL^VYRZJV\UJPS
A\MMLUOH\ZLUHUK3\K^PNZI\YN
/HUZ)H\Y
+PWSVTÌ0UNLUPL\Y
;YHKL\UPVUZLJYL[HY`
)LY[OVSK/\ILY
MYVT1HU\HY`
Z[*OHPYTHUVM0.Ì4L[HSS
7YVM+Y<SYPJO3LOULY
4LTILYVM[OLZOHYLOVSKLYZqJVTTP[[LL
VM/LURLS(.*V2.H(
7L[LY4VZJO
MYVT1HU\HY`
4LTILYVM[OL
7VYZJOL(\[VTVIPS/VSKPUN:,
^VYRZJV\UJPS
*OHPYTHUVM[OL(<+0(.
NLULYHS^VYRZJV\UJPS
)LYUK6Z[LYSVO
MYVT1HU\HY`
*OHPYTHUVM[OL
7VYZJOL(\[VTVIPS/VSKPUN:,
^VYRZJV\UJPS
*OHPYTHUVM[OLNLULYHSHUKNYV\W
^VYRZJV\UJPSVM=VSRZ^HNLU(.
/VUÍ7YVM+Y[LJOUOJ
-LYKPUHUK27P»JO
+PWSVTÌ0UNLUPL\Y,;/
+Y/HUZ4PJOLS7P»JO
([[VYUL`H[SH^
+Y-LYKPUHUK6SP]LY7VYZJOL
0U]LZ[TLU[THUHNLTLU[
/HUZÍ7L[LY7VYZJOL
,UNPULLY
>LYULY>LYLZJO
4LTILYVM[OL
7VYZJOL(\[VTVIPS/VSKPUN:,
^VYRZJV\UJPS
4LTILYVM[OL
+Y0UNOJ-7VYZJOL(.
^VYRZJV\UJPS
>VSMNHUN3LPTNY\ILY
\U[PS1HU\HY`
/LHKVMIVK`ZOLSSHUKWHPU[ZOVW
/HUZQÅYN:JOTPLYLY
\U[PS1HU\HY`
;YHKL\UPVUZLJYL[HY`
>HS[LY<OS
\U[PS1HU\HY`
4LTILYVM[OL
7VYZJOL(\[VTVIPS/VSKPUN:,
^VYRZJV\UJPS
*OHPYTHUVM[OL>LPZZHJO
^VYRZJV\UJPS
4LTILYZVM[OLL_LJ\[P]LIVHYK
4PJOHLS4HJO[MYVT1\S`
+PWSVTÌ0UNLUPL\Y
.LULYHS[LJOUPJHSWYVK\J[PZZ\LZ
*OPLM,_LJ\[P]L6MMPJLYVM
+Y0UNOJ-7VYZJOL(.
ZPUJL1\S`
;OVTHZ,KPNZPUJL1\S`
+PWSVTÌ)L[YPLIZ^PY[)(
*VTTLYJPHSHUKHKTPUPZ[YH[P]LPZZ\LZ
+LW\[`JOHPYTHUVM
[OLL_LJ\[P]LIVHYKVM
+Y0UNOJ-7VYZJOL(.
ZPUJL1\S`
+YÍ0UN>LUKLSPU>PLKLRPUN
\U[PS1\S`
*OHPYTHU
*OPLM,_LJ\[P]L6MMPJLYVM
+Y0UNOJ-7VYZJOL(.
\U[PS1\S`
/VSNLY7/´Y[LY
\U[PS1\S`
+PWSVTÌ=VSRZ^PY[
-PUHUJL
+LW\[`JOHPYTHU
+LW\[`JOHPYTHUVM
[OLL_LJ\[P]LIVHYKVM
+Y0UNOJ-7VYZJOL(.
\U[PS1\S`
,TWSV`LLYLWYLZLU[H[P]L
(ZVM!1\S` VYHZVM[OLKH`VU^OPJO[OLTLTILYSLM[
[OLZ\WLY]PZVY`IVHYKVM7VYZJOL(\[VTVIPS/VSKPUN:,