Cigna 2014 Annual Report Download - page 9

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It is clear that, as a society, we are long past due
for a reasoned dialogue on health care in the
United States, exploring how employer groups,
government and health care suppliers can work
together to build a sustainable system better
equipped to provide quality, aordable care
over the long term – a system which transcends
its historic focus on sick care and addressing
existing illness, to one more adequately focused
on the preventive care, and lifestyle and behavior
improvements, that help people avoid getting sick
in the first place.
At Cigna, we believe consumers of health care
services deserve more choice, higher quality,
transparency and aordability.
No single entity has all of the answers to get us
there. From Cigna’s perspective, we believe we
can take major steps toward a sustainable health
care system by increasing the eectiveness of
what we already know is working today and for
which Cigna strongly advocates, including:
› Access to quality medical care through
employer-sponsored plans, a robust
individual market and a variety of safety
nets available to those in need;
› Improved aordability, which includes
rewarding doctors and hospitals based
on quality outcomes;
› Broadening choice for all purchasers of
health care insurance and services;
› Making costs and quality of care as
transparent as possible, and
› Engaging individual customers of health
care as important partners.
7LETTER TO OUR SHAREHOLDERS
“OUR GUIDING FRAMEWORK DRIVES
DIFFERENTIATED VALUE FOR CUSTOMERS
AND STAKEHOLDERS.”