Blackberry 2004 Annual Report Download - page 10

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8
for iDEN networks, the BlackBerry 7750TM for CDMA 1X networks, and the BlackBerry 7200TM and 7700TM series
handhelds for GPRS networks. Current hardware projects underway include the development of WiFi-enabled
BlackBerry handsets, the incorporation of next generation network technologies such as EDGE and 3G into the
product platform, enabling Bluetooth peripherals for our products and introducing new, lower cost handhelds.
On the software side, BlackBerry Enterprise Server version 4.0 is scheduled to be released this year and will
offer a number of enhancements including improved IT manageability, complete wireless synchronization and
wireless key generation and encryption. We are also working to improve ease of use for our prosumer customers
through developments such as one-click provisioning.
Fiscal 2005 Goals
We believe that the inflection point that we have seen in our business this past year is the beginning of a
major growth period for RIM. The opportunities ahead of us are tremendous and our challenges are to focus
on execution and manage our growth effectively. In the coming year we intend to:
•Focus on the execution of our business strategy to ensure that we exploit the opportunities ahead;
•Continue to provide the products, service and support to extend the success of our carrier partners globally;
•Continue the geographic expansion of our business and make further inroads into the Asian market;
•Continue to grow our North American and European subscriber bases;
•Continue to innovate and protect these innovations through the filing of relevant patents;
•Develop and launch products for new market segments to further expand our addressable market;
•Achieve further cost reductions in our hardware platform through engineering, design and production
efficiencies;
•Launch a number of new BlackBerry Connect enabled handsets with our partners;
•Continue to work with our Independent Software Vendor (ISV) partners to expand the value-added
applications available for the BlackBerry platform; and
•Manage our resources effectively to ensure growth in both revenues and profitability.
Once again we would like to thank our shareholders for their continuing support and we look forward to
reporting back to you on our accomplishments next year.
Jim Balsillie Mike Lazaridis